Seeking to get more young kids engaged with football in general and the Women’s Euro 2022 tournament in particular, April saw UEFA take the tournament to a new platform when it unveiled a trio of mascots in the virtual gaming world of Roblox. Collectively known as ‘Hat Trick’, Kai, Robyn and Ashley (who were… Continue reading UEFA Gamifies Women’s Euro 22 In The Mertaverse With Roblox Game & YouTube Series
Tag: YouTube Series
Nike’s ‘Margot & Lily’ Long-Form YouTube Series Targets Millennial Women
Nike has launched a new long-form content series on YouTube to engage millennial (Gen Y) women. The eight-part series stars a likeable slacker named Margot and her fitness vlogger friend Lily and revolves around a bet between them which sees Margot making fitness videos and Lily making friends. Episode 1, ‘Margot vs Lily’,… Continue reading Nike’s ‘Margot & Lily’ Long-Form YouTube Series Targets Millennial Women
