Inspiring Sports Marketing
May 24, 2022
UEFA Partner PepsiCo’s Lays & Gatorade Roll Out Game Changing Women’s UCL Final Activations
Two of UEFA partner PepsiCo’s leading snack and beverage brands – Lays and Gatorade – linked on a series of equal opportunities for deserving communities focused grassroots activations to >>
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Mar 02, 2021
Kia Ambassador Van Persie Promotes UEFA Trophy Tour & Kids Foundation Via #LiftYourDream
UEFA Europa League partner Kia rolled out a new activation on 26 February called ‘Lift Your Dream’ which teased the upcoming 2021 Trophy Tour 2021 and leveraged its partnership >>
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Nov 20, 2020
Trophy Tour/Heroes Walk/OMBC/Undeniable – Kia & UEFA Europa League
The pandemic forced UEFA Europa League partner Kia Motors to pivot in the middle of its 2019/20 season marketing programme and switch many of its multi-pronged activation’s physical >>
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Sep 05, 2019
Kia UEFA Europa League Trophy Tour Activation Led By Football Boot Donation Drive
Between January and July 2019 official UEFA tournament automotive partner Kia activated its rights to the first UEFA Europa League Trophy Tour (Driven By Kia) with a community cause >>
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