Launched days ahead of the 2022 Aintree race meeting, the Randox Grand National was treated to a brand makeover through a new partnership between property owner The Jockey Club and Bath-based agency Thisaway. Previously The Grand National had largely been branded, marketed and promoted via the The Jockey Club’s umbrella visual identity, but for… Continue reading Jokey Club’s Grand National Gets Its Very Own ‘Grand’ Brand Makeover
Tag: Thisaway
England Rugby Launches Japan 2019 ‘Rising Sons’ (& Supplier Canterbury Launches New Kit)
Early July saw England Rugby launch its ‘Rising Sons’ campaign for the Rugby World Cup with the goal of celebrating the intrinsic link between the community and international levels of the game, while apparel partner Canterbury simultaneously launched the team’s Japan 2019 kit. The aim behind ‘Rising Sons’ is to create a player-led campaign… Continue reading England Rugby Launches Japan 2019 ‘Rising Sons’ (& Supplier Canterbury Launches New Kit)