Inspiring Sports Marketing
24/08/2022
Samsung ‘Grassroots Academy’ Creative & Tech Masterclasses Supports UK Amateur Clubs
Samsung is empowering UK grassroots football through an initial contest and subsequent support programme via a programme called ‘The Grassroots Academy’ which sees the South Korean multinational manufacturing conglomerate >>
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27/06/2022
Vodafone’s Raducanu Led ‘Feel The Connection’ Via Wimbledon Centre Court Snapchat Lens
Vodafone, the Official Connectivity Partner of The Championships, sought to turn tennis fans into Wimbledon champions through a Snapchat augmented reality (AR) lens led strand of its multi-stage #FeelTheConnection >>
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25/01/2022
Alibaba ‘Make Every Day of Your Life Shine’ Host Nation Winter Olympic Activation Focused On Accessibility, Affordability & Tech
IOC global partner and 2022 Beijing Winter Olympics sponsor Alibaba activated around the Games through the January launch of a campaign titled ‘Make Every Day of Your Life Shine’ >>
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10/09/2021
Great Learning’s ‘Great Learning For Great Careers’ Brand Campaign Fronted By Virat Kohli
As the England v India test series reached a climax, EdTech brand Great Learning rolled out a new brand campaign in India called ‘Great Learning For Great Careers’ and fronted >>
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23/03/2021
TeamViewer & Man Utd’s ‘Push New Boundaries’ Film To Unveil Next Principal Shirt Sponsorship
To unveil their new principal shirt partnership,
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16/03/2021
Samuel Adams’ IPA Tech Sleeve Encourages Responsible Drinking Ahead Of NCAA March Madness
US brewer Sam Adams promoted its non-alcoholic IPA ahead of NCAA March Madness through a high-tech electronic insulated beer can sleeve via a campaign which reminds users to sensibly >>
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12/03/2021
DoorDash ‘Made By Women’ Platform And Announces Historic Partnership With WNBA All-Star & ESPN Commentator Chiney Ogwumike
On International Women’s Day, the US-based local business connection platform DoorDash launched a combined ‘Made By Women’ marketing campaign and platform to champion female-owned businesses and uplift women’s voices. >>
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12/03/2021
India Campaign For Fastrack Reflex 3.0 Shows Gen-Z Fitness Workouts Can #StartAnywhere
To build interest in the new Fastrack Reflex 3.0 a campaign called ‘Start Anywhere’ targets Gen-Z and focuses on how the smartband can support a fluid and flexible approach >>
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15/02/2021
Xylem & Man City Search for ‘Water Heroes’ to Highlight Global Water Challenges
Xylem’s ‘Be A Water Hero’ activation of its Manchester City FC partnership calls on City supporters and all football fans to make small changes to everyday habits to help >>
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18/01/2021
2020 Activity & Sentiment Data Scored Into ‘Fitbit Stress Symphony’ Audio Covid Campaign
The Fitbit Stress Symphony set out to enable people to experience an emotional, activity-focused journey through 2020. Created in harness with agency The Harbour Collective, composer Ben Palmer and >>
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