RFEF Sponsor Iberdrola Leverages Women’s World Cup Via ‘Extended Fields / Campos Aliados’ Campaign

Spanish multinational electric utility company Iberdrola activated its partnership with the Royal Spanish Football Federation / Real Federación Española de Fútbol (RFEF) to leverage FIFA’s 2023 Women’s World Cup with a campaign championing the Spanish women’s national team called ‘Extended Fields / Campos Aliados’.   The Bilbao based company created what it claimed was the largest… Continue reading RFEF Sponsor Iberdrola Leverages Women’s World Cup Via ‘Extended Fields / Campos Aliados’ Campaign

eLaLiga Santander Launches ‘Monsters’ Spot To Promote International ‘Challenge’ & ‘Beat The Best’ Tournaments

The last week of November saw eLaLiga Santander roll out a campaign promoting the new season of its international competitions – eLaLiga Challenge and eLaLiga Beat the Best.   Titled simply ‘Monsters’, the campaign was spearheaded by a hero spot which was posted across the rights holder’s digital and social channels on 30 November. Created… Continue reading eLaLiga Santander Launches ‘Monsters’ Spot To Promote International ‘Challenge’ & ‘Beat The Best’ Tournaments

eLaLiga Santander eSports ‘100%’ Campaign Urges Viewers To Do The Impossible

To promote the start of the new eLaLiga Santader season a spectacular new campaign Called ‘100%’ invites viewers to overcome their limits, believe in the unimaginable and achieve what no one else can – all of which are necessary if you want to triumph in the self-described ‘most demanding eSports competition in the world’.  … Continue reading eLaLiga Santander eSports ‘100%’ Campaign Urges Viewers To Do The Impossible