Tag Archives: Social

Nike & Drake’s NOCTA Collaboration Launches Basketball Collection Via Campaign Led By High School Basketball Phenom DJ Wagner Nike & Drake’s NOCTA Collaboration Launches Basketball Collection Via Campaign Led By High School Basketball Phenom DJ Wagner

Nike & Drake’s NOCTA Collaboration Launches Basketball Collection Via Campaign Led By High School Basketball Phenom DJ Wagner

Late July saw Drake and Nike team up with young hoops star DJ Wagner to front the launch campaign for their collaborative sportswear label NOCTA’s highly anticipated basketball collection. >>
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Uber UK Partners With Powerleague To Cover Winter Cab Fares For Female Footballers Uber UK Partners With Powerleague To Cover Winter Cab Fares For Female Footballers

Uber UK Partners With Powerleague To Cover Winter Cab Fares For Female Footballers

Uber UK teamed up with amateur five-a-side football league operator Powerleague to cover the taxi fare of cab rides for women playing in evening matches during the winter months.   >>
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Snickers’ England Football Euro 2022 Activation Tells Lioness Critics To Go ‘Full Fan’ Snickers’ England Football Euro 2022 Activation Tells Lioness Critics To Go ‘Full Fan’

Snickers’ England Football Euro 2022 Activation Tells Lioness Critics To Go ‘Full Fan’

Snickers, the official chocolate bar of England Football, leveraged the partnership around UEFA Euro 2022 through a campaign revolving around telling critics of the Lionesses that they are not >>
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Pepsi Max Lioness Pride Projections & Final Show Brings Euro 22 ‘One Game’ Activation To A Close Pepsi Max Lioness Pride Projections & Final Show Brings Euro 22 ‘One Game’ Activation To A Close

Pepsi Max Lioness Pride Projections & Final Show Brings Euro 22 ‘One Game’ Activation To A Close

Pepsi MAX illuminated the White Cliffs of Dover with a celebratory ‘It’s Home’ message of national pride to mark England’s victory in the UEFA Women’s EURO 2022 squad.   >>
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Brands Celebrate England Football’s UEFA Euro 2022 Victory After The Lionesses Brought It Home Brands Celebrate England Football’s UEFA Euro 2022 Victory After The Lionesses Brought It Home

Brands Celebrate England Football’s UEFA Euro 2022 Victory After The Lionesses Brought It Home

Sunday night/Monday morning saw a brand marketers rush to leverage England’s win in the UEFA Euro 2022 as, after 56 years of hurt, the Lionesses finally brought football home >>
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Dick’s Sporting Goods Links Roblox Virtual ‘School Of Sport’ To ‘Sport Your Style’ Campaign Dick’s Sporting Goods Links Roblox Virtual ‘School Of Sport’ To ‘Sport Your Style’ Campaign

Dick’s Sporting Goods Links Roblox Virtual ‘School Of Sport’ To ‘Sport Your Style’ Campaign

Late July saw Dick’s Sporting Goods throw open the doors to an interactive ‘School Of Sport’ space on Roblox to leverage the late summer back-to-school buying spree.   Launched >>
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Man City Sponsor Cisco Creates Hi-Tech Wearable ‘Connected Scarf’ To Monitor Fan Emotions Man City Sponsor Cisco Creates Hi-Tech Wearable ‘Connected Scarf’ To Monitor Fan Emotions

Man City Sponsor Cisco Creates Hi-Tech Wearable ‘Connected Scarf’ To Monitor Fan Emotions

Technology giant Cisco leveraged its tie-up with Premier League Champions Manchester City FC and City Football Group in July to launch ‘The Connected Scarf’: a wearable piece of supporter technology >>
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Just Eat Leverages UEFA Women’s Euros Sponsorship By Kick-Starting 101 New Women’s Teams Just Eat Leverages UEFA Women’s Euros Sponsorship By Kick-Starting 101 New Women’s Teams

Just Eat Leverages UEFA Women’s Euros Sponsorship By Kick-Starting 101 New Women’s Teams

July saw UEFA Women’s Euro 2022 partner Just Eat launch ‘101’: a grassroots initiative designed to encourage and support more girls and women across the UK to pull on >>
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Chinese Learning Platform Lingoace Launches Promotional Film Featuring Former NBA Star Jeremy Lin Chinese Learning Platform Lingoace Launches Promotional Film Featuring Former NBA Star Jeremy Lin

Chinese Learning Platform Lingoace Launches Promotional Film Featuring Former NBA Star Jeremy Lin

LingoAce, the Chinese learning platform targeting young students, teamed up with former NBA star Jeremy Lin to front a new multi-channel, global campaign to promote learning Chinese and invite >>
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SoulCycle Offers To Exchange Peloton Bikes For In-Person Classes In ‘Souls Reunited: F#ck It, Let’s Ride’ SoulCycle Offers To Exchange Peloton Bikes For In-Person Classes In ‘Souls Reunited: F#ck It, Let’s Ride’

SoulCycle Offers To Exchange Peloton Bikes For In-Person Classes In ‘Souls Reunited: F#ck It, Let’s Ride’

Late July saw workout studio SoulCycle roll out a new campaign which offered to exchange used Peloton bikes for 47 free in-studio classes as part of its umbrella ‘Souls >>
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