Inspiring Sports Marketing
Jun 24, 2022
LTA Launches Integrated ‘Your Court Your Rules’ UK Tennis Participation Campaign
On 18 and 19 June, a few days ahead of the start of Wimbledon 2022, The LTA unveiled a summer campaign called ‘Your Court Your Rules’ which seeks to >>
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Jun 24, 2022
Evian Ambassadors Emma Raducanu & Dua Lipa Celebrate Sumer Sports & Festivals In ‘Drink True’ Campaign
A few weeks ahead of the start of the world’s top tennis tournament, Wimbledon sponsor Evian rolled out a multi-channel ‘Drink True’ campaign featuring two of Gen Z’s hottest >>
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Jun 24, 2022
Vodafone Serves Up Tech-Led #FeelTheConnection Wimbledon Activation Fronted By Ambassador Emma Raducanu
At the start of June, one month ahead of the first service at Wimbledon 2022, Emma Raducanu fronted a campaign called #FeelTheConnection leveraging Vodafone’s status as the Official Connectivity >>
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Jun 24, 2022
AELTC’s Wimbledon 2020 ‘The Stage Awaits’ Campaign Celebrates Centre Court’s 100th Anniversary
In the lad up to Wimbledon 2022, property owner the All England Lawn Tennis Club (AELTC) released an animated spot to celebrate 100 years since the opening of the >>
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May 30, 2022
Michelob Ultra Mexico ‘Under Pressure’ Campaign Reminded Us That Sport Should Be Fun
Seriously competitive sports brand slogans have become close to ubiquitous – pasted across our buses, buildings and billboards, gyms, magazines, shops and televisions – and almost all are aimed >>
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May 27, 2022
Molson Canadian & Edmonton Oilers List-Building Contest Offers Fans ‘Official Playoff Pucks’
The official beer brand of the NHL activated its partnership rights with the Edmonton Oilers with a puck and practice gear giveaway and list-building initiative as the team entered >>
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May 27, 2022
Tom Brady Retirement Jokes, Alyssa Limperis (& Ryan Tedder Audio) Ads Drive New Hertz Ads
Hertz continued its ‘Let’s Go Moments’ campaign in May with a fresh set of TV and online spots featuring NFL super star Tom Brady and audio ads sound tracked >>
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May 27, 2022
Man City FC Auto Partner Nissan Celebrates EPL Title Via Dynamic Animation
Nissan, the official automotive partner of newly crowned English Premier League Manchester City FC, celebrated the club winning the 2021/2 title with a ‘Congratulations’ animation. Created through sport >>
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May 27, 2022
Sponsor Turkish Airlines’ Integrated Final Four Activation Led By ‘EuroLeague Land’ Metaverse Experience & NFTs
To leverage Europe’s elite professional basketball tournament, the EuroLeague Final Four, title sponsor Turkish Airlines rolled out an activation programme spearheaded by a ‘EuroLeague Land’ metaverse experience and which >>
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May 27, 2022
Real Madrid Stars Launch ‘Call Of Duty Warzone – Operation Monarch’ Ahead Of UCL Final
A trio of players from UEFA Champions League finalists Real Madrid teamed up with games-maker Activation Blizzard and content production company 433 in one strand of the launch campaign >>
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