Sony Sports Network Teams Up With Smriti Mandhana To Serve Pankaj Tripathi ‘Non-Stop Cricket’

Sony Sports Network launched a new ‘Non-Stop Cricket’ campaign to promote its coverage of India’s favourite game through a trio of films featuring actor Pankaj Tripathi and Indian women’s team star Smriti Mandhana running across the sports networks television channels and social media platforms as well as amplification through the two stars’ own personal social… Continue reading Sony Sports Network Teams Up With Smriti Mandhana To Serve Pankaj Tripathi ‘Non-Stop Cricket’

SPN Sports Story Of Blind Indian Shane Warne Fan Promotes Cricket Coverage

Sony Pictures Sports Network (SPN) launched a campaign, called ‘Love For Cricket Knows No Boundaries’, which tells the story of a blind Indian cricket fan’s fascination for iconic Australian spinner Shane Warne.   The work seeks to invoke the passion of the real cricket fans prepared to cross traditional taboos and boundaries to watch great… Continue reading SPN Sports Story Of Blind Indian Shane Warne Fan Promotes Cricket Coverage