Inspiring Sports Marketing
26/10/2020
LaLiga Celebrated The Season’s First ElClásico By Rolling Out The Red Carpet Around The World
To promote the first ElClásico of the 2020/21 season as a global entertainment phenomena, LaLiga rolled out the red carpet: in fact, it rolled out seven huge red carpets >>
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11/02/2016
MasterCard’s 7-Day ‘Rock The Red Carpet’ Grammys Work Spans Truck Makeover Tour, Branded Concerts & Cardholder Giveaways
MasterCard’s ‘Rock The Red Carpet’ campaign leveraged its Grammy’s rights across multiple platforms with a primary focus on linking its LA on-the-ground bus-based makeover and surprises tour, to its >>
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13/01/2016
L’Oreal’s #WorthSaying Golden Globes Campaign Fights Red Carpet Sexism
L’Oréal Paris is activating its red carpet rights and broadcast sponsorship of the 2016 Golden Globes by launching #WorthSaying – a campaign to fuel a cultural shift and encourage >>
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22/01/2015
L’Oreal’s Real-Time Shoppable ‘Golden Globes Red Carpet’ Social Strategy
Whilst not an official sponsor, 11 January saw L’Oreal activative around the Golden Globes via a real-time marketing initiative that transformed the Golden Globes red carpet into a shoppable >>
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