Google Cloud Links Pride & Lionesses In Euro 2022 ‘Quality Touch’ & ‘Pride Dream Team’ Activations

Google Cloud, the official data analytics partner of the England Team, activated its partnership with The Football Association (The FA) as the Lionesses host UEFA Euro 2022 through a two stage data led campaign including both ‘Quality Touch’ and ‘Pride Dream Team’.   Google Cloud worked with agency Forever Beta, WING London and a trio… Continue reading Google Cloud Links Pride & Lionesses In Euro 2022 ‘Quality Touch’ & ‘Pride Dream Team’ Activations

NFL Celebrates Pride Month, Supports Nassib & Backs Trevor Project Via ‘Football Is Gay’ Spot

Launched to leverage the end of Pride Month 2021 and to support Las Vegas Raiders’ player Carl Nassib (who became the first ever active player to come out publicly) and promote its backing of The Trevor Project, the National Football League (NFL) launched a social spot called ‘Football Is Gay’.   The typography-driven ad, created… Continue reading NFL Celebrates Pride Month, Supports Nassib & Backs Trevor Project Via ‘Football Is Gay’ Spot