Inspiring Sports Marketing
12/01/2023
Shaquille O’Neal’s Funny, Fictional Family Host An Epic Pizza Night For Papa Johns & Oreo Mashup
January saw Papa Johns team up with NBA legend turned entrepreneur and endorser Shaquille O’Neal (Shaq) promote the pizza brand’s ‘Epic Stuffed Crust Pizza’ and ‘Flavourful Papa Bites’ complete >>
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30/09/2022
Domino’s ‘Pitch Perfect’ Adds Tasty Twist On Classic Football Chants In Lucy Bronze Fronted Recruitment Drive Campaign
A September recruitment campaign from Domino’s UK titled ‘Pitch Perfect’ puts a new twist on classic football chants and includes a surprise appearance from former Domino’s employee and UEFA >>
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24/05/2021
Little Caesars & Pepsi NHL Twitter Playoffs Contest Offers Winner ‘Ultimate Hockey Hangout’
To leverage the Stanley Cup Playoffs, Little Caesars and Pepsi teamed up with Stanley Cup champion Mike Modano to give one lucky fan the perfect place to watch all >>
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01/09/2020
Papa John’s Promotes New Paralympics GB Partnership Via ‘We Are Limitless’ Campaign
The last week of August saw US pizza brand Papa John’s unveil a new partnership with ParalympicsGB through a new digitally-led campaign called ‘We Are Limitless; focusing on the >>
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03/09/2019
Pizza Hut Signs First Virtual Sponsorship Stadium Deal With Madden NFL Tournament
For the start of the new season Pizza Hut has penned a new football partnership with EA Sports to become the official sponsor of the Madden NFL 20 Championship >>
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07/09/2018
Pizza Hut’s First National NFL Activation Led By ‘Lines’ Unity Ad, ‘Game Plan’ Rewards & AI App Game
On 4 September, days ahead of the season kick-off, Pizza Hut launched its first national campaign as the official pizza sponsor of the NFL with a multi-strand approach led >>
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02/07/2018
Jimmy Bullard Laments Passed World Cup Failures In Domino’s ‘Staying at Home’ Russia 2018 Ambush
Launched on 13 June as the 2018 FIFA World Cup got under way, Domino’s Uk launched a campaign fronted by former footballer Jimmy Bullard that aims to position the >>
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29/06/2018
Kamara & Stelling From Papa John’s Front Papa John’s Bid To Be Part Of The UK World Cup Conversation
Responding to the brief to create a Papa John’s ambush campaign that captures the imagination of both football followers and mainstream UK audiences during the 2018 FIFA World Cup >>
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08/03/2017
Apps & Geolocation See Pizza Hut ‘Pie Top’ Shoe Stunt Activate NCAA March Madness
To leverage March Madness, NCAA partner Pizza Hut has created a limited edition pair of hi-tech basketball sneakers called ‘Pie Tops’ that enable the wearer to order simply by >>
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19/09/2016
Retired Peyton Continues As Papa John’s Player Pitchman In New Season ‘Cupcakes’ Commercial
The official NFL pizza partner, Papa John’s, rolls out a new season football-themed ‘Cupcakes’ commercial fronted by Peyton Manning and current super star JJ Watt. The creative concept >>
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