Inspiring Sports Marketing
19/12/2019
Paulista Football Fed’s ‘Scoreboard For Change’ Highlights Wage Disparity #Placarpelamudança
The #PlacarPelaMudança (#ScoreboardForChange) initiative, developed for the Paulista Football Federation and UN Women by advertising agency BETC São Paulo, leveraged the 2019 Women’s Paulista Championship by using the >>
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