UEFA Partner PepsiCo’s Lays & Gatorade Roll Out Game Changing Women’s UCL Final Activations

Two of UEFA partner PepsiCo’s leading snack and beverage brands – Lays and Gatorade – linked on a series of equal opportunities for deserving communities focused grassroots activations to leverage their sponsorship rights around the 2022 Women’s Champions League Final in Turin (Italy) on 21 May between FC Barcelona and Lyon.   Continuing parent company… Continue reading UEFA Partner PepsiCo’s Lays & Gatorade Roll Out Game Changing Women’s UCL Final Activations

PepsiMax Unveils UEFA CL Final ‘Volley 360’ Immersive Fan Experience

UEFA Champions League sponsor Pepsi Max has created a spectacular ‘Volley 360’ immersive on-site experience for fans to test themselves against during the build up to the 2016 final.   In host city Milan’s Piazza Castello, the soft drinks giant has built the ultimate, hi-tech volley challenge and, between 26 and 29 May, supporters are being… Continue reading PepsiMax Unveils UEFA CL Final ‘Volley 360’ Immersive Fan Experience