Tag Archives: Outdoor

ASB Helps Kiwi Businesses Get Their Head In The Game In New Campaign By The Monkeys Aotearoa ASB Helps Kiwi Businesses Get Their Head In The Game In New Campaign By The Monkeys Aotearoa

ASB Helps Kiwi Businesses Get Their Head In The Game In New Campaign By The Monkeys Aotearoa

Kiwi finance outfit ASB leveraged the 2023 Rugby World Cup (RWC) by activating its partnerships with New Zealand Rugby’s All Blacks and Black Ferns via a national campaign that >>
Posted by j.edwards No Comments
Telstra’s Joyful AFL/NRL ‘This Is Footy Country’ Campaign Champions Country & Community Footy Telstra’s Joyful AFL/NRL ‘This Is Footy Country’ Campaign Champions Country & Community Footy

Telstra’s Joyful AFL/NRL ‘This Is Footy Country’ Campaign Champions Country & Community Footy

Leveraging its 20-plus year partnerships with the AFL and NRL, Australian mobile telecoms and broadband giant Telstra launched a sports marketing platform in September titled ‘This Is Footy Country’ >>
Posted by j.edwards No Comments
Vodafone, IRFU & Andy Farrell ‘Power Of Us: Connections You Can Always Rely On’ Leverages 2023 RWC Vodafone, IRFU & Andy Farrell ‘Power Of Us: Connections You Can Always Rely On’ Leverages 2023 RWC

Vodafone, IRFU & Andy Farrell ‘Power Of Us: Connections You Can Always Rely On’ Leverages 2023 RWC

To leverage Vodafone’s primary partnership with the Ireland Rugby Football Union (IRFU) as the 2023 Rugby World Cup kicks off, the telco and broadband provider launched a fresh iteration >>
Posted by j.edwards No Comments
Nike Champions China’s Women’s Footballers In 2023 World Cup ‘House Of Football / Heart Buddy’ Campaign Nike Champions China’s Women’s Footballers In 2023 World Cup ‘House Of Football / Heart Buddy’ Campaign

Nike Champions China’s Women’s Footballers In 2023 World Cup ‘House Of Football / Heart Buddy’ Campaign

To leverage FIFA’s 2023 Women’s World Cup in China, Nike rolled out a football campaign spearheaded by a pair of feature films featuring the China National Women’s Team and >>
Posted by j.edwards No Comments
Channel 4’s ‘It’s Just A Friendly, Honest’ Rivalry Promo For England v Scotland Match Channel 4’s ‘It’s Just A Friendly, Honest’ Rivalry Promo For England v Scotland Match

Channel 4’s ‘It’s Just A Friendly, Honest’ Rivalry Promo For England v Scotland Match

UK broadcaster Channel 4‘s ‘It’s Just A Friendly, Honest’ campaign aimed to encourage good natured rivalry between England and Scotland supporters and build buzz ahead of the 12 September >>
Posted by j.edwards No Comments
O2 Adds French Twist To #WearTheRose England Rugby Platform Via 2023 RWC ‘Wear La Rose’ O2 Adds French Twist To #WearTheRose England Rugby Platform Via 2023 RWC ‘Wear La Rose’

O2 Adds French Twist To #WearTheRose England Rugby Platform Via 2023 RWC ‘Wear La Rose’

UK-based mobile telco O2 rolled out an England Rugby campaign on 7 September which kicked off at Paris’ famous Louvre Museum with the unveiling of a bespoke artwork that >>
Posted by j.edwards No Comments
Amex Leverages 2023 US Open Return Via Integrated ‘Advantage Is Yours’ Activation Amex Leverages 2023 US Open Return Via Integrated ‘Advantage Is Yours’ Activation

Amex Leverages 2023 US Open Return Via Integrated ‘Advantage Is Yours’ Activation

American Express returned as a sponsor of the 2023 US Open tennis championships with a multi-platform sports activation programme   Spearheaded by a 30-second spot called ‘Advantage Is Yours’, >>
Posted by j.edwards No Comments
Heinz Beanz ‘England’s Secret Weapon Is Unbeanlievable’ Led By Lioness Ambassador Bethany England Heinz Beanz ‘England’s Secret Weapon Is Unbeanlievable’ Led By Lioness Ambassador Bethany England

Heinz Beanz ‘England’s Secret Weapon Is Unbeanlievable’ Led By Lioness Ambassador Bethany England

A July UK outdoor campaign from Heinz leveraged the FIFA 2023 Women’s World Cup by positioning brand ambassador and Lioness striker Bethany England as ‘England’s Secret Weapon’ and claims >>
Posted by j.edwards No Comments
Cadbury, Wavemaker & Ogilvy Launch Campaign In Support Of The Matildas & Women’s Sport Cadbury, Wavemaker & Ogilvy Launch Campaign In Support Of The Matildas & Women’s Sport

Cadbury, Wavemaker & Ogilvy Launch Campaign In Support Of The Matildas & Women’s Sport

Cadbury Australia, a proud supporter of the Matildas, highlighted its commitment to Soccer Australia and women’s sport ahead of the FIFA 2023 Women’s World Cup with a kick-off campaign >>
Posted by j.edwards No Comments
FIFA Partner Visa ‘Behind Every Number’ Campaign Celebrates FIFA Women’s World Cup FIFA Partner Visa ‘Behind Every Number’ Campaign Celebrates FIFA Women’s World Cup

FIFA Partner Visa ‘Behind Every Number’ Campaign Celebrates FIFA Women’s World Cup

June saw Visa roll out a statistics-led integrated campaign called ‘Behind Every Number’ running primarily across Australia and New Zealand celebrating its 20-year support of women in sports and >>
Posted by j.edwards No Comments