June saw oil distribution company Certa Ireland roll out the first ever above-the-line sponsor ad campaign for Ireland’s Women’s Cricket Team which was titled ‘Breaking Boundaries’ and which brings to life the brand’s belief that ‘with the right energy and determination we can always push forward’. Certa, part of DCC plc, is a new… Continue reading Certa ‘Breaking Boundaries’ Is First Sponsor Campaign For Irish Women’s Cricket
Tag: Oil
Repsol Leverages Honda Team MotoGP Title Sponsorship Via Marc Márquez Campaign
A late April Spanish campaign called ‘Not All Fuels Are The Same’ from Repsol promotes its fuel range promotes its MotoGP Championship sponsorship of the Repsol Honda Team and is built around a series of spots starring eight-time MotoGP champion rider Marc Márquez. Leveraging the team’s sponsorship in the early stages of the 21-round… Continue reading Repsol Leverages Honda Team MotoGP Title Sponsorship Via Marc Márquez Campaign
Shell Leverages Nissan E.dams Formula E Tie Up Via ‘Race For The Future’ E-Mobility Vision
Mid July saw Shell launch a new initiative called ‘Race for The Future’ to leverage its partnership with ABB Formula E Championship team Nissan e.dams and showcase future thinkers’ vision for e-mobility. The energy giant linked up with the Nissan e.dams Formula E team for Season 5 of the ABB Formula E Championship in a… Continue reading Shell Leverages Nissan E.dams Formula E Tie Up Via ‘Race For The Future’ E-Mobility Vision
