Tag Archives: NIL

Nike & Drake’s NOCTA Collaboration Launches Basketball Collection Via Campaign Led By High School Basketball Phenom DJ Wagner Nike & Drake’s NOCTA Collaboration Launches Basketball Collection Via Campaign Led By High School Basketball Phenom DJ Wagner

Nike & Drake’s NOCTA Collaboration Launches Basketball Collection Via Campaign Led By High School Basketball Phenom DJ Wagner

Late July saw Drake and Nike team up with young hoops star DJ Wagner to front the launch campaign for their collaborative sportswear label NOCTA’s highly anticipated basketball collection. >>
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Denny’s Belibiyt NIL Hoops Led #SuperSlamFran Social Campaign Backs Women’s Sports Foundation Denny’s Belibiyt NIL Hoops Led #SuperSlamFran Social Campaign Backs Women’s Sports Foundation

Denny’s Belibiyt NIL Hoops Led #SuperSlamFran Social Campaign Backs Women’s Sports Foundation

US quick service restaurant chain Denny’s promotes the limited time return of its Super Slam breakfast by partnering with Stanford University basketball player and dunk phenomenon Fran Belibiyt for >>
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Sam’s Club Rolls Out College Athlete Grant #TeamSamsClub To Recruit Students Named Sam Sam’s Club Rolls Out College Athlete Grant #TeamSamsClub To Recruit Students Named Sam

Sam’s Club Rolls Out College Athlete Grant #TeamSamsClub To Recruit Students Named Sam

September saw Sam’s Club, the US membership-only retail warehouse chain owned and operated by Walmart, launch a programme leveraging the NCAA’s new NIL (Names, Images, Likeness) rules for college >>
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Dr Pepper’s ‘Fansville’ Is Back With College Athlete Ambassadors In ‘Return To Glory’ Commercial Dr Pepper’s ‘Fansville’ Is Back With College Athlete Ambassadors In ‘Return To Glory’ Commercial

Dr Pepper’s ‘Fansville’ Is Back With College Athlete Ambassadors In ‘Return To Glory’ Commercial

The final week of August saw Dr Pepper bring back its long-running college football focused ‘Fansville’ campaign, originally created with agency Deutsch, with a season opening spot called ‘Return >>
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Denny’s Celebrates College Football Offensive Linemen With All-Pancaker Team Denny’s Celebrates College Football Offensive Linemen With All-Pancaker Team

Denny’s Celebrates College Football Offensive Linemen With All-Pancaker Team

US breakfast quick service chain Denny’s leveraged the change in college athletic ambassador deals in September and signed four offensive linemen to Name, Image and Likeness (NIL) deals to >>
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Degree’s #BreakingLimits NIL Program Offers Diverse Student Athletes Autonomy Over Their Own Image Degree’s #BreakingLimits NIL Program Offers Diverse Student Athletes Autonomy Over Their Own Image

Degree’s #BreakingLimits NIL Program Offers Diverse Student Athletes Autonomy Over Their Own Image

Unilever’s Degree deodorant brand expanded its #BreakingLimits initiative in September in a bid to further support rising young sports stars assert their own brand.   Just days after the >>
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