Alinta Energy Recruits Australian Cricketers For ‘That’s Better’ Brand Campaign

Ahead of the 2021/22 Ashes, late November saw Australian utilities company Alinta Energy launch a new brand position through an integrated campaign featuring a team of Aussie Test Cricket stars including Pat Cummins, Nathan Lyon, Marnus Labuschagne and Aaron Finch.   Launched to leverage the summer of cricket and Alinta Energy’s status as the Australian… Continue reading Alinta Energy Recruits Australian Cricketers For ‘That’s Better’ Brand Campaign