Inspiring Sports Marketing
21/07/2022
Man Utd & Adidas 2022/23 Away Kit ‘Upside Down / Melbourne Tram’ Launch On Tour ‘Down Under’
Adidas and Manchester United FC launched the club’s 2022/23 away kit on its promotional tour of Australia immediately ahead of a pre-season friendly against Premier League rivals Crystal Palace >>
No Comments
11/09/2020
Adidas & Man Utd Launch Black & White Striped Third Kit Via Beckham Post & Offbeat Film Series
8 September saw Manchester United kit supplier Adidas roll out the launch campaign for the club’s black and white striped third kit led by an Instagram post by club >>
No Comments
25/02/2020
Man United & New Partner Cadbury Team Up With Age UK To Raise Awareness Of Loneliness
Late February saw Manchester United and new sponsor Cadbury team up with Age UK to promote the confectionary brand’s ongoing ‘Donate Your Words’ campaign through a cause initiative which >>
No Comments
22/04/2019
Online ‘Hat Red’ Video Launches Man Utd’s #AllRedAllEqual Diversity Drive
Mid April saw Manchester United Football Club launched a diversity drive called ‘Hat Red’ running under its umbrella #AllRedAllEqual initiative which commits the club, its players and its fans >>
No Comments
23/06/2017
Apollo Tyres Leverages Man Utd Partnership Via #EarnTheJersey Game-Led Augmented Reality App
Apollo Tyres activates its Manchester United multi-market sponsorship with an augmented reality gaming app called #EarnTheJersey. The Indian headquartered brand celebrates its status as Man Utd’s official worldwide >>
No Comments
21/02/2017
Man Utd & Rooney’s ‘Logan / Wolverine’ Promo Activates 20th Century Fox Film Partnership
Mid February sees the launch of the latest film-focused partnership between Manchester United and 20th Century Fox promoting Marvel’s latest movie ‘Logan’ A reworked version of the film’s >>
No Comments
11/08/2016
Man Utd #Pogback Links With Sponsors Chevy, Adidas & EA To Showcase Soccer Signing Strategy
At £89m, the Paul Pogba to Manchester United deal was the priciest and highest profile transfer of the offseason and no blockbuster soccer signing has seen more co-ordinated social >>
No Comments
16/06/2015
Chevy’s End-Of-Season Webfilm ‘Utd Crossbar Challenge’
As the Premier League season drew to a close, Man Utd shirt sponsor Chevrolet ended its first year in harness with the club by rolling out a new aspect >>
No Comments
01/06/2015
Man Utd’s Season-End Sponsor Work: The Activation Driving Football’s 1st $1bn Brand
As Manchester United regains its top spot as the world’s most valuable football club and the first billion-dollar soccer brand ($1.2bn according to the Brand Finance Football 50), we >>
No Comments
24/08/2012
Mofilm’s 2.59@OldTrafford Activates Chevy/ManU Deal
Chevrolet has marked the announcement of its new Manchester United partnership with a fan-created short film competition in partnership with Mofilm called 2:59@Old Trafford. The idea behind the >>
No Comments
