Inspiring Sports Marketing
Jan 14, 2022
Spurs Stars Front Delivery Sponsor Getir’s Catchy ‘Grocery Chants’ Social Campaign
A strong line-up of Tottenham Hotspur players – including Heung-Min Son, Tanguy Ndombele, Pierluigi Gollini and Bryan Gil – star in a campaign called ‘Grocery Chants’ for the club’s >>
No Comments
Dec 06, 2021
Zapp Launches First TV Ad Leveraging Chelsea FC Sponsorship With Player Skills Challenge
The final week of November saw new drinks, snacks and grocery delivery company Zapp debut its first ever UK television commercial leveraging its partnership with Chelsea FC with players >>
No Comments
Mar 18, 2021
Comic Leslie Jones Doubles Up For Uber Eats’ March Madness Campaign & BOGOF Offers
US comedian Leslie Jones Fronts Uber Eats NCAA March Madness marketing which promises to bring hoops fans ‘Double the Madness’ via BOGO deals all through the month-long tournament. >>
No Comments
Feb 19, 2021
23XI Racing’s ‘Here We Come’ Hype Spot & Sponsor DoorDash’s ‘Race Car Driver’ Social Equality Spot Ahead Of Daytona Debut
Launched ahead of the team’s debut at the Daytona 500, 23XI (pronounced twenty-three eleven) – the new NASCAR teamed created by NBA legend Michael Jordan, three-time Daytona 500 winner >>
No Comments
Jan 01, 2020
‘Epic Moments’ – DHL & RWC/World Rugby
A multi-phase, multi-strand activation programme from RWC 2019’s official logistics suppler saw DHL roll out an ‘Epic’ campaign running through 2018 and 2019 and spanning the trophy tour, grassroots >>
No Comments
Apr 19, 2019
DHL’S CAMPAIGN ‘DHL UNITED. DELIEVRED.’ & PARTNERSHIP WITH MANCHESTER UNITED FC
DHL’s vision is to be the ‘Logistics Company for the World’ and company purpose is ‘Connecting People. Improving Lives.’: connecting people is at the heart of what DHL does >>
No Comments
Mar 01, 2019
DHL Express & Surf Life Saving NZ Roll Out ‘Spot The Danger’ Digital Puzzle Campaign
February saw DHL Express leverage its Surf Life Saving New Zealand (SLSNZ) sponsorship through a new digital campaign, called ‘Spot The Danger’, based around an interactive puzzle. The >>
No Comments
Oct 22, 2018
Western Union Leverages Liverpool FC Tie-Up Via Mané Fronted ‘Western Union x Liverpool FC’ Campaign
Western Union’s continues to activate its rights as an official sponsor of Liverpool Football Club with a new, player-fronted campaign that aims to showcase the brand’s money transfer capabilities >>
No Comments
Jan 05, 2018
DHL Activates Leicester City Sponsorship Via SME B2B ‘Win Global Exposure’ Competition
DHL took an inventive approach to its Leicester City Football Club sponsorship when, instead of directly using its rights for its own purposes it created a B2B campaign based >>
No Comments
Apr 06, 2016
Ping & UPS (Endorsers) Link On Kids Golf Grassroots #Bags4Birdies Campaign
To leverage excitement around The Masters, April saw UPS and Ping team up to launch #Bags4Birdies – an eight market campaign to develop grassroots golf. The global logistics >>
No Comments
