Inspiring Sports Marketing
02/03/2022
Reebok Returns To Its Roots & Looks To The Future With ‘Life Is Not A Spectator Sport’ Brand Campaign
In February Reebok launched a new global brand platform called ‘Life Is Not A Spectator Sport’ which features sporting and cultural talents and which seeks to inspire consumers to >>
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09/08/2021
Reebok ‘#CrateMaster: Courting Greatness’ AR Tool Help Hoops Players Set Up Own Courts
A mobile tech tool strand of Reebok’s ‘Courting Greatness’ initiative promoting its fall and winter season collections blends existing smartphone camera and measurement features with augmented reality (AR) to help >>
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28/06/2021
Reebok Rolls Out ‘Reconnect’ Campaign: Its First Creative From New Designer Jean-Raymond’s In-House Unit
Mid-June saw Reebok roll out the first creative under its new brand direction with the release of a 12-minute launch film in a new video series called ‘Reconnect’ built >>
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