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Technology giant Cisco leveraged its tie-up with Premier League Champions Manchester City FC and City Football Group in July to launch ‘The Connected Scarf’: a wearable piece of supporter technology >>
Championing children’s love of baseball and leveraging the 2022 Major League Baseball (MLB) All-Star Game, software and data analytics giant SAS built an AI-powered batting cage and laboratory designed >>
To activate its partnerships with Roland Garros and Wimbledon, global technology and mobile company OPPO, created a 360-degree, multi-stage global campaign running through June and July which boosted brand >>
Aruba, a wireless networking division of Hewlett Packard, activated its partnership with the Birmingham 2022 Commonwealth Games in late June through an online video series called ‘Connected’ which featured >>