Tag Archives: IT/Computing

Man City Sponsor Cisco Creates Hi-Tech Wearable ‘Connected Scarf’ To Monitor Fan Emotions Man City Sponsor Cisco Creates Hi-Tech Wearable ‘Connected Scarf’ To Monitor Fan Emotions

Man City Sponsor Cisco Creates Hi-Tech Wearable ‘Connected Scarf’ To Monitor Fan Emotions

Technology giant Cisco leveraged its tie-up with Premier League Champions Manchester City FC and City Football Group in July to launch ‘The Connected Scarf’: a wearable piece of supporter technology >>
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Webex Campaign Showcases How It Helps The McLaren F1 Team To Innovate & ‘Accelerate Performance’ Webex Campaign Showcases How It Helps The McLaren F1 Team To Innovate & ‘Accelerate Performance’

Webex Campaign Showcases How It Helps The McLaren F1 Team To Innovate & ‘Accelerate Performance’

Fresh summer season activation from video and web conferencing company Webex driving awareness and excitement around its partnership with the McLaren F1 team offered motor racing fans and viewers >>
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R&A Partner NTT Data Builds St Andrews Old Course ‘ShotView’ Digital Twin For The 150th Open R&A Partner NTT Data Builds St Andrews Old Course ‘ShotView’ Digital Twin For The 150th Open

R&A Partner NTT Data Builds St Andrews Old Course ‘ShotView’ Digital Twin For The 150th Open

NTT DATA, an Official Patron and IT Provider, leveraged The 150th Open at St Andrews via a suite of data led technology offerings to enhance the fan experience spearheaded >>
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SAS Builds AI Batting Cage To Teach Kids About Data & Leverage MLB All-Star Game SAS Builds AI Batting Cage To Teach Kids About Data & Leverage MLB All-Star Game

SAS Builds AI Batting Cage To Teach Kids About Data & Leverage MLB All-Star Game

Championing children’s love of baseball and leveraging the 2022 Major League Baseball (MLB) All-Star Game, software and data analytics giant SAS built an AI-powered batting cage and laboratory designed >>
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Francesca Jones Leads OPPO Roland Garros/Wimbledon ‘Inspiration Ahead’ Campaign To Inspire A New Generation Francesca Jones Leads OPPO Roland Garros/Wimbledon ‘Inspiration Ahead’ Campaign To Inspire A New Generation

Francesca Jones Leads OPPO Roland Garros/Wimbledon ‘Inspiration Ahead’ Campaign To Inspire A New Generation

To activate its partnerships with Roland Garros and Wimbledon, global technology and mobile company OPPO, created a 360-degree, multi-stage global campaign running through June and July which boosted brand >>
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Guz Khan Fronts Aruba Comic Commonwealth Games Sitcom Series For Birmingham 2022 Guz Khan Fronts Aruba Comic Commonwealth Games Sitcom Series For Birmingham 2022

Guz Khan Fronts Aruba Comic Commonwealth Games Sitcom Series For Birmingham 2022

Aruba, a wireless networking division of Hewlett Packard, activated its partnership with the Birmingham 2022 Commonwealth Games in late June through an online video series called ‘Connected’ which featured >>
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Google Cloud Links Pride & Lionesses In Euro 2022 ‘Quality Touch’ & ‘Pride Dream Team’ Activations Google Cloud Links Pride & Lionesses In Euro 2022 ‘Quality Touch’ & ‘Pride Dream Team’ Activations

Google Cloud Links Pride & Lionesses In Euro 2022 ‘Quality Touch’ & ‘Pride Dream Team’ Activations

Google Cloud, the official data analytics partner of the England Team, activated its partnership with The Football Association (The FA) as the Lionesses host UEFA Euro 2022 through a >>
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NBA Rolls Out Virtual Version Of 75th Anniversary ‘NBA Lane’ Campaign On Meta Quest NBA Rolls Out Virtual Version Of 75th Anniversary ‘NBA Lane’ Campaign On Meta Quest

NBA Rolls Out Virtual Version Of 75th Anniversary ‘NBA Lane’ Campaign On Meta Quest

The National Basketball Association (NBA) launched a new virtual reality (VR) ‘NBA Lane’ campaign on partner Meta’s Quest’s headset platform to engage fans during the end-of-season Playoffs and the >>
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Microsoft Teams Up With Veterans To Compose Invictus Games 2022 ‘Anthem For All’ Microsoft Teams Up With Veterans To Compose Invictus Games 2022 ‘Anthem For All’

Microsoft Teams Up With Veterans To Compose Invictus Games 2022 ‘Anthem For All’

In partnership with The Invictus Games Foundation and agency McCann, Microsoft used the power of its own technologies to create a new way for veterans can take part in >>
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STEPN Teams Up With ASICS To Launch Co-Branded, Limited-Edition NFT Sneakers STEPN Teams Up With ASICS To Launch Co-Branded, Limited-Edition NFT Sneakers

STEPN Teams Up With ASICS To Launch Co-Branded, Limited-Edition NFT Sneakers

On 28 April 2022, running app STEPN (a move-to-earn Web3 lifestyle product) paired up with sportswear brand ASICS to release a limited edition ‘STEPN x ASICS NFT Sneaker’: a mystery box >>
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