Tag Archives: IRFU

Fire Spurts As Dragons Fly Over Auckland’s Sky Stadium In Halftime At All Blacks vs Ireland Fire Spurts As Dragons Fly Over Auckland’s Sky Stadium In Halftime At All Blacks vs Ireland

Fire Spurts As Dragons Fly Over Auckland’s Sky Stadium In Halftime At All Blacks vs Ireland

To celebrate the upcoming launch of the much anticipated Game of Thrones prequel ‘House of the Dragon’ huge shadows flew across the Auckland pitch accompanied by spine-tingling roars and >>
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Canterbury Unveils Women’s Rugby ‘Changing The Game’ Film Series To Leverage TikTok Six Nations Canterbury Unveils Women’s Rugby ‘Changing The Game’ Film Series To Leverage TikTok Six Nations

Canterbury Unveils Women’s Rugby ‘Changing The Game’ Film Series To Leverage TikTok Six Nations

The second week of March saw global rugby sportswear brand Canterbury release the first video in a six-part ‘Changing The Game’ film series which shares the stories of a >>
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Guinness Launches Limited Edition ‘Let’s Settle This’ Packaging To Leverage 2022 Guinness Six Nations Tournament Guinness Launches Limited Edition ‘Let’s Settle This’ Packaging To Leverage 2022 Guinness Six Nations Tournament

Guinness Launches Limited Edition ‘Let’s Settle This’ Packaging To Leverage 2022 Guinness Six Nations Tournament

February saw stout brand Guinness leverage its rights as the title partner of the 2022 Guinness Six Nations rugby union championship with limited edition packaging in an initiative titled >>
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Irish Retailer Intersport Elverys Launch New Christmas Wish List Campaign Irish Retailer Intersport Elverys Launch New Christmas Wish List Campaign

Irish Retailer Intersport Elverys Launch New Christmas Wish List Campaign

The first week of November saw Intersport Elverys launch its 2020 Christmas campaign which seeks to epitomise exactly what we’re all thinking this festive season whilst supporting Irish sport. >>
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Ahead Of The Rugby World Cup The IRFU Launch A Utility To Help Colour-Blind Fans ‘See Green’ Ahead Of The Rugby World Cup The IRFU Launch A Utility To Help Colour-Blind Fans ‘See Green’

Ahead Of The Rugby World Cup The IRFU Launch A Utility To Help Colour-Blind Fans ‘See Green’

The Irish Rugby Football Union launched a new campaign on the eve of the start of the Rugby World Cup which it claims aims to uphold the general belief >>
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Leveraging Japan 2019 Friendlies IRFU Sponsor Vodafone & Gilbert Launch ‘Ireland’s Ball’ Leveraging Japan 2019 Friendlies IRFU Sponsor Vodafone & Gilbert Launch ‘Ireland’s Ball’

Leveraging Japan 2019 Friendlies IRFU Sponsor Vodafone & Gilbert Launch ‘Ireland’s Ball’

Vodafone Ireland, the official sponsor of the Irish rugby team, teamed up with sports equipment brand Gilbert to launch ‘Ireland’s Ball’ ahead of the Rugby World Cup.   Launched >>
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Guinness OOH St Patrick’s Day Tribute To All Blacks Winks At Irish Rugby Rivalry Guinness OOH St Patrick’s Day Tribute To All Blacks Winks At Irish Rugby Rivalry

Guinness OOH St Patrick’s Day Tribute To All Blacks Winks At Irish Rugby Rivalry

Guinness paid tribute to the All Blacks with a multi-channel, outdoor-led campaign in New Zealand that links to the country’s rugby rivalry with the stout’s home country Ireland.   >>
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Geldof Reads Yates In Poignant IRFU RWC 2023 Bid Campaign ‘Ready For The World Part 2’ Film Geldof Reads Yates In Poignant IRFU RWC 2023 Bid Campaign ‘Ready For The World Part 2’ Film

Geldof Reads Yates In Poignant IRFU RWC 2023 Bid Campaign ‘Ready For The World Part 2’ Film

Mid September saw the launch of the latest wave of the Irish Rugby Football Union (IRFU)’s ongoing ‘Ready For The World’ bid campaign to host the 2023 Rugby World >>
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Aldi Leverages IRFU Partnership Via RBS 6 Nations’ ‘Aldi Kids Rugby Panel’ On RTE Aldi Leverages IRFU Partnership Via RBS 6 Nations’ ‘Aldi Kids Rugby Panel’ On RTE

Aldi Leverages IRFU Partnership Via RBS 6 Nations’ ‘Aldi Kids Rugby Panel’ On RTE

At the core of new IRFU sponsor Aldi’s RBS 6 Nations activation programme is its ‘Kids Rugby Panel’ in a live advertiser funded programming partnership with tournament broadcaster RTE. >>
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Vodafone AFP ‘Four Days In November’ Documentary At Heart Of Irish Rugby #TeamOfUs Activation Vodafone AFP ‘Four Days In November’ Documentary At Heart Of Irish Rugby #TeamOfUs Activation

Vodafone AFP ‘Four Days In November’ Documentary At Heart Of Irish Rugby #TeamOfUs Activation

Leveraging RBS 6 Nations fever around of Ireland’s 25 February game against  France, shirt sponsor Vodafone produced an advertiser-funded programme (AFP) called ‘Four Days In November’: a documentary about >>
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