Tag Archives: In store

Gymshark & CALM Open London Pop-Up ‘Deload’ Barbershop With Mental Health Trained Barbers Gymshark & CALM Open London Pop-Up ‘Deload’ Barbershop With Mental Health Trained Barbers

Gymshark & CALM Open London Pop-Up ‘Deload’ Barbershop With Mental Health Trained Barbers

July saw sportswear brand Gymshark open a new barbershop called ‘Deload’ designed to allow and encourage men to comfortably open up about their mental wellness to the professional mental >>
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PUMA & Manchester City NASA Themed Kit Campaign Celebrates An Iconic Era To promote New 2022/23 Away Strip PUMA & Manchester City NASA Themed Kit Campaign Celebrates An Iconic Era To promote New 2022/23 Away Strip

PUMA & Manchester City NASA Themed Kit Campaign Celebrates An Iconic Era To promote New 2022/23 Away Strip

On 19 July, PUMA launched its Manchester City FC 2022/23 Season Away Kit through a space-themed, integrated campaign promoting the classic design’s tribute to a successful era for City >>
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Sports Direct, COPA90 & England Stars ‘Girls Don’t Like Football’ Women’s Euros Equality Campaign Sports Direct, COPA90 & England Stars ‘Girls Don’t Like Football’ Women’s Euros Equality Campaign

Sports Direct, COPA90 & England Stars ‘Girls Don’t Like Football’ Women’s Euros Equality Campaign

Sports retailer Sports Direct teamed up with football-focused creative and media company Copa90 to champion soccer equality and inclusivity via a multi-million-pound integrated campaign called ‘Girls Don’t Like Football, >>
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M&S Puts Home Nations’ Footballers Through Their Paces In ‘Eat Well, Play Well Challenge’ M&S Puts Home Nations’ Footballers Through Their Paces In ‘Eat Well, Play Well Challenge’

M&S Puts Home Nations’ Footballers Through Their Paces In ‘Eat Well, Play Well Challenge’

M&S Food leveraged its multi-year ‘Eat Well, Play Well’ activation with the four UK ‘home nation’ football associations via a content campaign staring a trio of England Football Lionesses >>
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FFF Sponsor Crédit Agricole ‘Together We Make Them Stronger’ Backs Women’s Team At UEFA Euro 2022 FFF Sponsor Crédit Agricole ‘Together We Make Them Stronger’ Backs Women’s Team At UEFA Euro 2022

FFF Sponsor Crédit Agricole ‘Together We Make Them Stronger’ Backs Women’s Team At UEFA Euro 2022

To build excitement around and support for the French women’s team at UEFA Euro 2022, Fédération Française de Football / French Football Federation (FFF) sponsor Crédit Agricole rolled out >>
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UEFA Partner Pepsi Links With Pizza Hut & KFC To Put Fans In Pogba’s Boots For ‘Score With Pogba’ Game UEFA Partner Pepsi Links With Pizza Hut & KFC To Put Fans In Pogba’s Boots For ‘Score With Pogba’ Game

UEFA Partner Pepsi Links With Pizza Hut & KFC To Put Fans In Pogba’s Boots For ‘Score With Pogba’ Game

Ahead of the 2022 Champions League Final, UEFA partner Pepsi teamed up with Yum Brands’ fast food chains Pizza Hut and KFC for a gaming activation fronted by Paul >>
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The North Face Promotes New Collection Via Artist Collaboration & Social Campaign The North Face Promotes New Collection Via Artist Collaboration & Social Campaign

The North Face Promotes New Collection Via Artist Collaboration & Social Campaign

The North Face launched its Autumn/Winter ‘It’s More Than A Jacket’ campaign in Australia and New Zealand with work honouring and celebrating memories and adventure stories from the brand’s >>
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Nike Korea Rolls Out An ‘Inclusive Playground’ Campaign Spanning Video & Physical Brand Space Nike Korea Rolls Out An ‘Inclusive Playground’ Campaign Spanning Video & Physical Brand Space

Nike Korea Rolls Out An ‘Inclusive Playground’ Campaign Spanning Video & Physical Brand Space

A new film and experiential campaign in Korea from Nike launched in late April and promoted the sportswear giant’s new ‘Inclusive Playground’: an incluysive physical brand space which sits >>
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Lacoste Campaign Promotes New Collection With Paralympic Swimmer Théo Curin Lacoste Campaign Promotes New Collection With Paralympic Swimmer Théo Curin

Lacoste Campaign Promotes New Collection With Paralympic Swimmer Théo Curin

French athleisure brand Lacoste launched a campaign at the start of April to promote its new signature collection with Paralympic swimmer Théo Curin.   The tie-up is based around >>
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Lululemon ‘A Woman’s Foot’ Footwear Campaign Aims To Help Women Feel Good In Motion Lululemon ‘A Woman’s Foot’ Footwear Campaign Aims To Help Women Feel Good In Motion

Lululemon ‘A Woman’s Foot’ Footwear Campaign Aims To Help Women Feel Good In Motion

Lululemon launched its debut women’s footwear marketing campaign, called ‘A Woman’s Foot’, depicts the imperfect and messy experience of running and celebrates the nuances of designing a shoe specifically for >>
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