MLB & New Era Hype Team Rivalries As #CapsOn 2.0 Gets Fans Excited For Baseball’s Opening Day

It is Spring and that means it’s almost time for the return of baseball, so Major League Baseball (MLB) and official hat supplier New Era are teaming up again to get fans excited for the first day of the season with a revised #CapsOn campaign that encourages fans to wear their team hats and celebrate the… Continue reading MLB & New Era Hype Team Rivalries As #CapsOn 2.0 Gets Fans Excited For Baseball’s Opening Day

MasterCard’s 7-Day ‘Rock The Red Carpet’ Grammys Work Spans Truck Makeover Tour, Branded Concerts & Cardholder Giveaways

MasterCard’s ‘Rock The Red Carpet’ campaign leveraged its Grammy’s rights across multiple platforms with a primary focus on linking its LA on-the-ground bus-based makeover and surprises tour, to its digital and social channels and a programme of branded music events.   The campaign actually began in November 2015 during the holiday season with a Grammys… Continue reading MasterCard’s 7-Day ‘Rock The Red Carpet’ Grammys Work Spans Truck Makeover Tour, Branded Concerts & Cardholder Giveaways