Tag Archives: Drink

Evian Ambassadors Emma Raducanu & Dua Lipa Celebrate Sumer Sports & Festivals In ‘Drink True’ Campaign Evian Ambassadors Emma Raducanu & Dua Lipa Celebrate Sumer Sports & Festivals In ‘Drink True’ Campaign

Evian Ambassadors Emma Raducanu & Dua Lipa Celebrate Sumer Sports & Festivals In ‘Drink True’ Campaign

A few weeks ahead of the start of the world’s top tennis tournament, Wimbledon sponsor Evian rolled out a multi-channel ‘Drink True’ campaign featuring two of Gen Z’s hottest >>
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Michelob Ultra Mexico ‘Under Pressure’ Campaign Reminded Us That Sport Should Be Fun Michelob Ultra Mexico ‘Under Pressure’ Campaign Reminded Us That Sport Should Be Fun

Michelob Ultra Mexico ‘Under Pressure’ Campaign Reminded Us That Sport Should Be Fun

Seriously competitive sports brand slogans have become close to ubiquitous – pasted across our buses, buildings and billboards, gyms, magazines, shops and televisions – and almost all are aimed >>
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Molson Canadian & Edmonton Oilers List-Building Contest Offers Fans ‘Official Playoff Pucks’ Molson Canadian & Edmonton Oilers List-Building Contest Offers Fans ‘Official Playoff Pucks’

Molson Canadian & Edmonton Oilers List-Building Contest Offers Fans ‘Official Playoff Pucks’

The official beer brand of the NHL activated its partnership rights with the Edmonton Oilers with a puck and practice gear giveaway and list-building initiative as the team entered >>
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UEFA Partner PepsiCo’s Lays & Gatorade Roll Out Game Changing Women’s UCL Final Activations UEFA Partner PepsiCo’s Lays & Gatorade Roll Out Game Changing Women’s UCL Final Activations

UEFA Partner PepsiCo’s Lays & Gatorade Roll Out Game Changing Women’s UCL Final Activations

Two of UEFA partner PepsiCo’s leading snack and beverage brands – Lays and Gatorade – linked on a series of equal opportunities for deserving communities focused grassroots activations to >>
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Pepsi Leverages League Partnership During Playoffs Via ‘NHL Trash Talk’ Recycling Campaign Pepsi Leverages League Partnership During Playoffs Via ‘NHL Trash Talk’ Recycling Campaign

Pepsi Leverages League Partnership During Playoffs Via ‘NHL Trash Talk’ Recycling Campaign

As part of its multi-faceted NHL Playoffs activation programme, league partner Pepsi rolled out an NHL iteration of its ongoing #PepsiTrashTalk interactive sustainability initiative fronted by a pair of >>
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Pepsi Max Promotes Camila Cabello’s Starring Role In UEFA Champions League Final Opening Ceremony Pepsi Max Promotes Camila Cabello’s Starring Role In UEFA Champions League Final Opening Ceremony

Pepsi Max Promotes Camila Cabello’s Starring Role In UEFA Champions League Final Opening Ceremony

Pepsi MAX, in tandem with partner UEFA, rolled out an early May digital-first promotional campaign revealing GRAMMY Award-nominated, multi-platinum selling chart-topping singer/songwriter Camila Cabello as the headline act for >>
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Official Kentucky Derby Drink Old Forester Hosts Alternative ‘Kentucky Turtle Derby’ Official Kentucky Derby Drink Old Forester Hosts Alternative ‘Kentucky Turtle Derby’

Official Kentucky Derby Drink Old Forester Hosts Alternative ‘Kentucky Turtle Derby’

The 2022 Kentucky Derby at Louisville’s Churchill Downs is a celebration of great racing and of the bourbon-based mint julep drink – particularly Brown-Forman’s Old Forester bourbon whose ready-to-drink >>
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UEFA Partner Pepsi Links With Pizza Hut & KFC To Put Fans In Pogba’s Boots For ‘Score With Pogba’ Game UEFA Partner Pepsi Links With Pizza Hut & KFC To Put Fans In Pogba’s Boots For ‘Score With Pogba’ Game

UEFA Partner Pepsi Links With Pizza Hut & KFC To Put Fans In Pogba’s Boots For ‘Score With Pogba’ Game

Ahead of the 2022 Champions League Final, UEFA partner Pepsi teamed up with Yum Brands’ fast food chains Pizza Hut and KFC for a gaming activation fronted by Paul >>
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Gatorade Teams Up With Damian Lillard & Ryan Garcia To Welcome Athletes To Its ‘All G’ Gatorade Teams Up With Damian Lillard & Ryan Garcia To Welcome Athletes To Its ‘All G’

Gatorade Teams Up With Damian Lillard & Ryan Garcia To Welcome Athletes To Its ‘All G’

A pair of US sports stars – one from the NBA and the other from the world of boxing – fronted a new campaign from energy drink Gatorade which >>
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Erdinger ‘Best Bit’ Ad Welcomes Back Liverpool FC Manager Jürgen Klopp As Brand Ambassador Erdinger ‘Best Bit’ Ad Welcomes Back Liverpool FC Manager Jürgen Klopp As Brand Ambassador

Erdinger ‘Best Bit’ Ad Welcomes Back Liverpool FC Manager Jürgen Klopp As Brand Ambassador

As the Premier League title race reaches a climax, Liverpool FC manager Jürgen Klopp marked his return as a brand ambassador for Erdinger’s Weissbräu brand with a new ‘Don’t >>
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