Tag Archives: Drink

Jacob’s Creek ‘Calling Stumps On Beer’ In New Campaign Featuring Brett Lee Via Flare Jacob’s Creek ‘Calling Stumps On Beer’ In New Campaign Featuring Brett Lee Via Flare

Jacob’s Creek ‘Calling Stumps On Beer’ In New Campaign Featuring Brett Lee Via Flare

As Australia’s victorious cricketing summer peaked with a comprehensive Ashes victory, Aussie wine brand Jacob’s Creek rolled out a cheeky marketing campaign, to ‘Call Stumps on Beer’ encouraging Aussies >>
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PepsiCo Rolls Out Football Star Fronted, Multi-Brand ‘Road To Super Bowl LVI’ Soda & Snacks Campaign PepsiCo Rolls Out Football Star Fronted, Multi-Brand ‘Road To Super Bowl LVI’ Soda & Snacks Campaign

PepsiCo Rolls Out Football Star Fronted, Multi-Brand ‘Road To Super Bowl LVI’ Soda & Snacks Campaign

Leveraging its NFL partnership rights ahead of Super Bowl 56, food and drink giant PepsiCo rolled out an integrated campaign called ‘Road To Super Bowl LVI’ promoting a range >>
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Budweiser Canada Teams Up With Hockey Diversity Alliance For #TapeOutHate Campaign Budweiser Canada Teams Up With Hockey Diversity Alliance For #TapeOutHate Campaign

Budweiser Canada Teams Up With Hockey Diversity Alliance For #TapeOutHate Campaign

An early January campaign from Budweiser Canada in partnership with the Hockey Diversity Alliance (HAD) and called #TapeOutHate features NHL players of colour speaking candidly about their experience of racism >>
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Kona Beer Co’s ‘Bruddahs’ Return For NFL Playoff ‘Tailgating’ Campaign Kona Beer Co’s ‘Bruddahs’ Return For NFL Playoff ‘Tailgating’ Campaign

Kona Beer Co’s ‘Bruddahs’ Return For NFL Playoff ‘Tailgating’ Campaign

As the 2022 NFL Playoffs get under way, the Hawaiian beer brand Kona Brewing Co’s ‘bruddahs’ ad characters return in new TV spots designed to engage football fans as they >>
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Spurs & S Korea Striker Son Heung-Min Kicks Off Tiger Beer’s International & Integrated ‘Year Of Your Tiger’ Campaign Spurs & S Korea Striker Son Heung-Min Kicks Off Tiger Beer’s International & Integrated ‘Year Of Your Tiger’ Campaign

Spurs & S Korea Striker Son Heung-Min Kicks Off Tiger Beer’s International & Integrated ‘Year Of Your Tiger’ Campaign

The Heineken owned beer brand Tiger Beer teamed up with Korean captain and Tottenham Hotspur striker Son Heung-Min to front a multi-market, multi-channel ‘Year of Your Tiger’ campaign   >>
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All Blacks Rugby Trio Promote Own Drinks Brand Grins Launch Via ‘A Great Drink For A Great Moment’ All Blacks Rugby Trio Promote Own Drinks Brand Grins Launch Via ‘A Great Drink For A Great Moment’

All Blacks Rugby Trio Promote Own Drinks Brand Grins Launch Via ‘A Great Drink For A Great Moment’

A trio of All Blacks – current stars Damian McKenzie and Anton Lienert-Brown, plus former player Stephen Donald – teamed up in November and December to front the launch >>
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Club Deportivo Leganés Becomes First Football Team To Have Colonels Instead Of Captains Club Deportivo Leganés Becomes First Football Team To Have Colonels Instead Of Captains

Club Deportivo Leganés Becomes First Football Team To Have Colonels Instead Of Captains

In late August 2021, Spanish side Club Deportivo Leganés (CD Leganés) leveraged its new partnership with fast food giant KFC by symbolically switching the team skippers’ title from the >>
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Monster Energy Short Film ‘Nerve’ Tells Tale Of US Freeski Team Rider Colby Stevenson’s Comeback Monster Energy Short Film ‘Nerve’ Tells Tale Of US Freeski Team Rider Colby Stevenson’s Comeback

Monster Energy Short Film ‘Nerve’ Tells Tale Of US Freeski Team Rider Colby Stevenson’s Comeback

The start of December saw Monster Energy release a short film titled ‘Nerve’ which tells the true story of athlete ambassador and US freeskier and X Games star Colby >>
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Zapp Launches First TV Ad Leveraging Chelsea FC Sponsorship With Player Skills Challenge Zapp Launches First TV Ad Leveraging Chelsea FC Sponsorship With Player Skills Challenge

Zapp Launches First TV Ad Leveraging Chelsea FC Sponsorship With Player Skills Challenge

The final week of November saw new drinks, snacks and grocery delivery company Zapp debut its first ever UK television commercial leveraging its partnership with Chelsea FC with players >>
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Marcus ‘Radishford’ Rashford Joins Kevin The Carrot In Aldi’s Scrooge Based Christmas Campaign Marcus ‘Radishford’ Rashford Joins Kevin The Carrot In Aldi’s Scrooge Based Christmas Campaign

Marcus ‘Radishford’ Rashford Joins Kevin The Carrot In Aldi’s Scrooge Based Christmas Campaign

England and Manchester United footballer Marcus Rashford MBE teamed up with supermarket Aldi for its 2021 Christmas campaign which includes a strand supporting the forward’s campaign to support food >>
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