Tag Archives: Donation

Crypto Brand FTX Activates Title Sponsorship Of ‘MLB Home Run Derby X’ In London Crypto Brand FTX Activates Title Sponsorship Of ‘MLB Home Run Derby X’ In London

Crypto Brand FTX Activates Title Sponsorship Of ‘MLB Home Run Derby X’ In London

Crypto brand FTX teamed up with Major League Baseball (MLB) as the title partner of the league’s touring 2022 ‘FTX MLB Home Run Derby X’ event which began with >>
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PayPal & Nike Leverage FA Tie-Ups At Euro 2020 By Backing Grassroots Football With Football Beyond Borders PayPal & Nike Leverage FA Tie-Ups At Euro 2020 By Backing Grassroots Football With Football Beyond Borders

PayPal & Nike Leverage FA Tie-Ups At Euro 2020 By Backing Grassroots Football With Football Beyond Borders

PayPal kicked off a 2022 ‘Summer of Sport’ marketing programme by teaming up with the women’s England Football team for a short film featuring Lioness Demi Stokes alongside the >>
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Cracker Jack Created ‘Cracker Jill’ To Champion Gender Equality In Sport & Leverage New MLB Season Cracker Jack Created ‘Cracker Jill’ To Champion Gender Equality In Sport & Leverage New MLB Season

Cracker Jack Created ‘Cracker Jill’ To Champion Gender Equality In Sport & Leverage New MLB Season

Frito-Lay owned Cracker Jack rolled out a ‘Cracker Jill’ campaign championing women’s equality in sports which leveraged the 2022 Major League Baseball (MLB) season and the snack brand’s long-running >>
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Bald AFL Legends & Stars Raise Bald Tyre Awareness In Continental Tyres AFL Safety Activation Bald AFL Legends & Stars Raise Bald Tyre Awareness In Continental Tyres AFL Safety Activation

Bald AFL Legends & Stars Raise Bald Tyre Awareness In Continental Tyres AFL Safety Activation

The start of April saw global tyre giant Continental Tyres leverage its AFL partnership through the launch of a campaign called ‘Continental Tyres Bald Stars’: an Australian marketing push >>
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NCAA Partner Degree Launches March Madness ‘Bracket Gap Challenge’ To Champion Gender Equality NCAA Partner Degree Launches March Madness ‘Bracket Gap Challenge’ To Champion Gender Equality

NCAA Partner Degree Launches March Madness ‘Bracket Gap Challenge’ To Champion Gender Equality

In the second week of March, Unilever antiperspirant brand Degree leveraged its NCAA partnership through a March Madness initiative aimed at helping close the gender bracket during the tournament >>
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Kia’s Multi-Phase, Nadal-Led AO Activation Spans Film, Arena Branding & Display, Fleet & Digital ‘Aces for Oceans’ Kia’s Multi-Phase, Nadal-Led AO Activation Spans Film, Arena Branding & Display, Fleet & Digital ‘Aces for Oceans’

Kia’s Multi-Phase, Nadal-Led AO Activation Spans Film, Arena Branding & Display, Fleet & Digital ‘Aces for Oceans’

Kia continued its longstanding Australian Open major partnership in January with an activation programme built on its ongoing ‘Movement That Inspires’ brand platform that included a series of marketing >>
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Denny’s Belibiyt NIL Hoops Led #SuperSlamFran Social Campaign Backs Women’s Sports Foundation Denny’s Belibiyt NIL Hoops Led #SuperSlamFran Social Campaign Backs Women’s Sports Foundation

Denny’s Belibiyt NIL Hoops Led #SuperSlamFran Social Campaign Backs Women’s Sports Foundation

US quick service restaurant chain Denny’s promotes the limited time return of its Super Slam breakfast by partnering with Stanford University basketball player and dunk phenomenon Fran Belibiyt for >>
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Aussie Tennis Star Kyrgios Challenges Athletes To Old El Paso’s Global ‘Slam Dunk #MessFreeChallenge’ Aussie Tennis Star Kyrgios Challenges Athletes To Old El Paso’s Global ‘Slam Dunk #MessFreeChallenge’

Aussie Tennis Star Kyrgios Challenges Athletes To Old El Paso’s Global ‘Slam Dunk #MessFreeChallenge’

Following the successful 2020 #MessFreeChallenge, General Mills brand Old El Paso again teamed up with Australian tennis star Nick Kyrgios (and his NK Foundation) for a 2021 iteration based >>
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Always Leverages Paralympics Via #KeepHerPlaying Project In Motivational Stef Reid Spot Always Leverages Paralympics Via #KeepHerPlaying Project In Motivational Stef Reid Spot

Always Leverages Paralympics Via #KeepHerPlaying Project In Motivational Stef Reid Spot

The final week of July saw Always leverage the Tokyo 2020 Paralympics by teaming up with inspirational Team GB long jumper Stefanie Reid as the brand continues its mission to >>
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Paddy Power Leverages Euro 2020 Via England Saving Irish Football #SaveOurGame Initiative Paddy Power Leverages Euro 2020 Via England Saving Irish Football #SaveOurGame Initiative

Paddy Power Leverages Euro 2020 Via England Saving Irish Football #SaveOurGame Initiative

Launched by a full-page ad in the Irish Times which coloured one corner of the Emerald Isle in the familiar English combination of red and white, the start of >>
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