Great Clips Asks Fans To Share ‘Hair Raising Moments’ During NCAA March Madness

Great Clips, the official hair salon of March Madness, set out to raise fans’ hair instead of cutting it at the 2021 NCAA Men’s Division I basketball tournament via a social-first activation which invites fans to join the conversation around #HairRaisingMoments.   The salon chain’s campaign includes a hero TV spot (running on CBS, TBS, TNT… Continue reading Great Clips Asks Fans To Share ‘Hair Raising Moments’ During NCAA March Madness

Adidas Continues To Consolidate Creative Brand Position Via ‘Create Positivity’ Campaign

A slew of sports stars from the Adidas endorser stable feature in the sportswear giant’s latest creativity-themed campaign urging consumers to call their own shots.   This athlete ambassador led, all-singing and all-dancing ad, set to Kid Cudi’s ‘Surfin’ track (featuring Pharrell Williams|) is a typically positive and energetic summer spot and continues the brand’s… Continue reading Adidas Continues To Consolidate Creative Brand Position Via ‘Create Positivity’ Campaign