Tag Archives: Clothing

Gymshark & CALM Open London Pop-Up ‘Deload’ Barbershop With Mental Health Trained Barbers Gymshark & CALM Open London Pop-Up ‘Deload’ Barbershop With Mental Health Trained Barbers

Gymshark & CALM Open London Pop-Up ‘Deload’ Barbershop With Mental Health Trained Barbers

July saw sportswear brand Gymshark open a new barbershop called ‘Deload’ designed to allow and encourage men to comfortably open up about their mental wellness to the professional mental >>
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PUMA & Manchester City NASA Themed Kit Campaign Celebrates An Iconic Era To promote New 2022/23 Away Strip PUMA & Manchester City NASA Themed Kit Campaign Celebrates An Iconic Era To promote New 2022/23 Away Strip

PUMA & Manchester City NASA Themed Kit Campaign Celebrates An Iconic Era To promote New 2022/23 Away Strip

On 19 July, PUMA launched its Manchester City FC 2022/23 Season Away Kit through a space-themed, integrated campaign promoting the classic design’s tribute to a successful era for City >>
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Nike & Drake’s NOCTA Collaboration Launches Basketball Collection Via Campaign Led By High School Basketball Phenom DJ Wagner Nike & Drake’s NOCTA Collaboration Launches Basketball Collection Via Campaign Led By High School Basketball Phenom DJ Wagner

Nike & Drake’s NOCTA Collaboration Launches Basketball Collection Via Campaign Led By High School Basketball Phenom DJ Wagner

Late July saw Drake and Nike team up with young hoops star DJ Wagner to front the launch campaign for their collaborative sportswear label NOCTA’s highly anticipated basketball collection. >>
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Sports Direct, COPA90 & England Stars ‘Girls Don’t Like Football’ Women’s Euros Equality Campaign Sports Direct, COPA90 & England Stars ‘Girls Don’t Like Football’ Women’s Euros Equality Campaign

Sports Direct, COPA90 & England Stars ‘Girls Don’t Like Football’ Women’s Euros Equality Campaign

Sports retailer Sports Direct teamed up with football-focused creative and media company Copa90 to champion soccer equality and inclusivity via a multi-million-pound integrated campaign called ‘Girls Don’t Like Football, >>
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Jordan Brand Ballers Elias Konaté Dazi & Laura Kechichian Share Intimate ‘Love, Paris’ Hoops Stories Jordan Brand Ballers Elias Konaté Dazi & Laura Kechichian Share Intimate ‘Love, Paris’ Hoops Stories

Jordan Brand Ballers Elias Konaté Dazi & Laura Kechichian Share Intimate ‘Love, Paris’ Hoops Stories

Brand Jordan’s latest basketball campaign, called ‘Love, Paris’, is built around a set of indie-style documentary films which see French pro ballers Elias Konaté Dazi and Laura Kechichian share >>
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Nike Challenges China’s Youth To Innovate In Experiential ‘The Trove’ Campaign Nike Challenges China’s Youth To Innovate In Experiential ‘The Trove’ Campaign

Nike Challenges China’s Youth To Innovate In Experiential ‘The Trove’ Campaign

Nike leveraged it belief that China’s Gen Z has an increasing aesthetic appreciation for artistic creations as youth culture is breaking the boundaries of imagination with more creativity and >>
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Close To Rude ‘Fat C*n’t’ Campaign Sees UK Cycling Brand Fat Lad At the Back Leverage Summer Cycling & Tour De France Close To Rude ‘Fat C*n’t’ Campaign Sees UK Cycling Brand Fat Lad At the Back Leverage Summer Cycling & Tour De France

Close To Rude ‘Fat C*n’t’ Campaign Sees UK Cycling Brand Fat Lad At the Back Leverage Summer Cycling & Tour De France

Plus-size UK cyclewear brand Fat Lad At The Back seeks to challenge widespread fat shaming in cycling and throughout society through a hard-hitting and deliberately shocking outdoor campaign which >>
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Man Utd & Adidas 2022/23 Away Kit ‘Upside Down / Melbourne Tram’ Launch On Tour ‘Down Under’ Man Utd & Adidas 2022/23 Away Kit ‘Upside Down / Melbourne Tram’ Launch On Tour ‘Down Under’

Man Utd & Adidas 2022/23 Away Kit ‘Upside Down / Melbourne Tram’ Launch On Tour ‘Down Under’

Adidas and Manchester United FC launched the club’s 2022/23 away kit on its promotional tour of Australia immediately ahead of a pre-season friendly against Premier League rivals Crystal Palace >>
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Sport Retailer Lids Back To Streetwear Roots To Back Black Talent Via Style To ‘Make Them Look’ Sport Retailer Lids Back To Streetwear Roots To Back Black Talent Via Style To ‘Make Them Look’

Sport Retailer Lids Back To Streetwear Roots To Back Black Talent Via Style To ‘Make Them Look’

A summer US marketing campaign from sports headwear retailer Lids highlights the Boston-founded, Indiana-headquartered brand’s streetwear roots and spotlights emerging Black talent through a collaborative, creative lens.   The >>
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Germany’s ‘White Wings’ & ‘Depant GIESSEN 46ers’ Swap Jerseys For International Week Against Racism Germany’s ‘White Wings’ & ‘Depant GIESSEN 46ers’ Swap Jerseys For International Week Against Racism

Germany’s ‘White Wings’ & ‘Depant GIESSEN 46ers’ Swap Jerseys For International Week Against Racism

Two German basketball teams, White Wings Hanau and Depant GIESSEN 46ers, exchanged jerseys before a BBL / ProB game tip-off and played in the club colours of their opponents >>
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