In October Houston’s 2026 FIFA World Cup Bid Committee launched a campaigned called ‘The Spirit of Houston’ showcasing the city’s united, community-driven and innovative approach which sets it apart from other candidate cities bidding to United 2026 to co-host the tournament. Inspired by Houston’s unique spirit, the campaign aims to showcase the area and… Continue reading US City Houston Launches United 2026 FIFA World Cup ‘Spirit Of Houston’ Host City Bid Campaign
Tag: Business Partnership
#SmallBusinessSaturday: US AmEx Project Arrives In UK
Less sponsorship, more partnership, American Express’ ‘Small Business Saturday’ initiative is one of the more ambitious contemporary brand-led partnership projects and 2013 sees the payments brand’s enterprise head across the Atlantic to the UK. In this US, late November saw American Express promote its fourth annual Small Business Saturday – as it aimed to… Continue reading #SmallBusinessSaturday: US AmEx Project Arrives In UK
