Allianz Champions Athlete-Coach Relationship Paris 2024 ‘Everyone Needs Somebody To Lean On’

With fewer than 500 days to go to the Paris 2024 Olympic and Paralympic Games, Allianz France launched a campaign supporting the global group’s International Olympic and Paralympic Committees partnership and Allianz France’s ‘Team Allianz’ ambassador group of eight athletes.   The activation, created in tandem with Ogilvy Paris and called ‘Everyone Needs Somebody to… Continue reading Allianz Champions Athlete-Coach Relationship Paris 2024 ‘Everyone Needs Somebody To Lean On’

Cisco Leverages Paris 2024 Olympic Partnership By Empowering Everyone To Participate In Breakdancing Spot

The start of March saw Cisco leverage its partnership with the IOC and the Paris 2024 Games with a campaign welcoming breakdancing to the Olympics.   Themed around the idea that ‘the world is bigger when we can all participate’ and its commitment to ensuring that the event is accessible and visible to all, Cisco… Continue reading Cisco Leverages Paris 2024 Olympic Partnership By Empowering Everyone To Participate In Breakdancing Spot

Nike Lines Up With Divergent NYC Dancers For ‘Own The Floor’ Cityscape Campaign

Late December saw sportswear behemoth Nike link up with a divergent group of dancers who express themselves in both words and motion for a new campaign called ‘Own The Floor’ which seeks to celebrate the power and freedom in movement and shift Nike dance gear.   Spearheaded by a hero spot helmed by Director Ben Dean, the… Continue reading Nike Lines Up With Divergent NYC Dancers For ‘Own The Floor’ Cityscape Campaign