Tag Archives: Branded Space

Gymshark & CALM Open London Pop-Up ‘Deload’ Barbershop With Mental Health Trained Barbers Gymshark & CALM Open London Pop-Up ‘Deload’ Barbershop With Mental Health Trained Barbers

Gymshark & CALM Open London Pop-Up ‘Deload’ Barbershop With Mental Health Trained Barbers

July saw sportswear brand Gymshark open a new barbershop called ‘Deload’ designed to allow and encourage men to comfortably open up about their mental wellness to the professional mental >>
Posted by j.edwards No Comments
Crypto Brand FTX Activates Title Sponsorship Of ‘MLB Home Run Derby X’ In London Crypto Brand FTX Activates Title Sponsorship Of ‘MLB Home Run Derby X’ In London

Crypto Brand FTX Activates Title Sponsorship Of ‘MLB Home Run Derby X’ In London

Crypto brand FTX teamed up with Major League Baseball (MLB) as the title partner of the league’s touring 2022 ‘FTX MLB Home Run Derby X’ event which began with >>
Posted by j.edwards No Comments
Booking.com Activates UEFA Euro 2022 Tie-Up Via ‘Pitch View Penthouse’ & ‘It All Starts With A Booking’ Campaign With Millie Bright & Linda Dallmann Booking.com Activates UEFA Euro 2022 Tie-Up Via ‘Pitch View Penthouse’ & ‘It All Starts With A Booking’ Campaign With Millie Bright & Linda Dallmann

Booking.com Activates UEFA Euro 2022 Tie-Up Via ‘Pitch View Penthouse’ & ‘It All Starts With A Booking’ Campaign With Millie Bright & Linda Dallmann

Booking.com listed a fantastic ‘Pitch View Penthouse’ for the Wembley Final to activate its UEFA Women’s Euro 2022 partnership and spearhead its activation which also includes an ‘It All >>
Posted by j.edwards No Comments
Crypto.com Deploys AR, NFT & Snapchat Activations Putting Fans In The Driving Seat At F1 Miami GP Crypto.com Deploys AR, NFT & Snapchat Activations Putting Fans In The Driving Seat At F1 Miami GP

Crypto.com Deploys AR, NFT & Snapchat Activations Putting Fans In The Driving Seat At F1 Miami GP

Miami Grand Prix 2022 title sponsor Crypto.com leveraged its rights around the US Formula One (F1) race through an integrated activation programme spearheaded by an art-led, real-time NFT initiative >>
Posted by j.edwards No Comments
Golden State Warriors’ ‘Runner’ Spot & ‘Hooptopia’ Experience Unite Bay Area Fans Around New Stadium Golden State Warriors’ ‘Runner’ Spot & ‘Hooptopia’ Experience Unite Bay Area Fans Around New Stadium

Golden State Warriors’ ‘Runner’ Spot & ‘Hooptopia’ Experience Unite Bay Area Fans Around New Stadium

A new social film and an at-arena ‘Hooptopia’ pop-up experience sees the Golden State Warriors seek to unite fans from across the whole Bay Area as the team settles >>
Posted by j.edwards No Comments
Amex Partner With Murray To Launch Integrated On-Site Experiences & Ad Campaign For Wimbledon Amex Partner With Murray To Launch Integrated On-Site Experiences & Ad Campaign For Wimbledon

Amex Partner With Murray To Launch Integrated On-Site Experiences & Ad Campaign For Wimbledon

American Express teamed up with Andy Murray to unveil an integrated suite of on-site activations and an above-the-line advertising campaign leveraging its Official Payment Partner of The Championships rights >>
Posted by j.edwards No Comments
HBO Launches Immersive Pop-Up Experience Promoting Release Of ‘What’s My Name | Muhammad Ali’ HBO Launches Immersive Pop-Up Experience Promoting Release Of ‘What’s My Name | Muhammad Ali’

HBO Launches Immersive Pop-Up Experience Promoting Release Of ‘What’s My Name | Muhammad Ali’

May saw HBO create an immersive experience in New York City’s 45 Grand event space promoting its new documentary ‘What’s My Name | Muhammad Ali’.   The pop-up opened >>
Posted by j.edwards No Comments
Magners Celebrates Cheltenham Festival Primary Partnership Via Integrated ‘Road To Gold’ Magners Celebrates Cheltenham Festival Primary Partnership Via Integrated ‘Road To Gold’

Magners Celebrates Cheltenham Festival Primary Partnership Via Integrated ‘Road To Gold’

Magners Irish Cider celebrated its first year as Presenting Partner of The Cheltenham Festival and exclusive title sponsor of The Magners Cheltenham Gold Cup, with a multi-platform campaign called >>
Posted by j.edwards No Comments
New Balance/Strava Open London Pub Selling Beer For Miles In London Marathon Initiative New Balance/Strava Open London Pub Selling Beer For Miles In London Marathon Initiative

New Balance/Strava Open London Pub Selling Beer For Miles In London Marathon Initiative

New Balance, the official shoe and kit sponsor of the Virgin Money London Marathon, has teamed up with Strava and opened a new pub called ‘The Runaway’ where runners >>
Posted by j.edwards No Comments
Nike Football’s ‘Dreams Are Made Here’ Drops Air Force 1 Via AirDrop At Super Bowl Brand Space Nike Football’s ‘Dreams Are Made Here’ Drops Air Force 1 Via AirDrop At Super Bowl Brand Space

Nike Football’s ‘Dreams Are Made Here’ Drops Air Force 1 Via AirDrop At Super Bowl Brand Space

A notable strand of Nike Football’s ‘Dreams Are Made Here’ activation at Super Bowl LIII saw the sportswear behemoth make it ‘rain’ Air Force 1s (kicks and jerseys) from >>
Posted by j.edwards No Comments