In Canada, cereal brand Kellogg’s Vector celebrated the end of one of the longest recreational sports off-seasons with an unlikely initiative which it said is designed to help Canadians get back in the game based around the launch of a limited edition set of ‘Off The Couch Bags’ – a line of five limited-edition sports… Continue reading Kellogg’s Vector ‘Off The Couch Bags’ Celebrate & Support Canada’s Return To Recreational Sports
Tag: Branded Products
Energade Teams Up With TROVE Wellness For Johannesburg Boot Camp Experience
Working with sport and entertainment agency Levergy, Energade partnered with TROVE Wellness for a series of fitness bootcamps in the second half of 2019 in Johannesburg through an experiential and product-based activation linked to a social competition. Territory: South Africa Agency: Levergy Objective: Energade, which was South Africa’s first sports… Continue reading Energade Teams Up With TROVE Wellness For Johannesburg Boot Camp Experience
Absolut & Gaga’s ‘Community Change’ Tour Ticket Contest
Absolut Vodka and Lady Gaga have joining forces to create the summer experience of a lifetime via a community CSR based competition for VIP tickets to see the singer at this year’s artRave: the ARTPOP Ball. Using the tagline ‘Make an Absolut Transformation’, the US initiative asks Gaga fans and Absolut drinkers for ideas… Continue reading Absolut & Gaga’s ‘Community Change’ Tour Ticket Contest
