Inspiring Sports Marketing
08/11/2022
West Ham’s Michail Antonio Fronts Barclay’s Latest ‘Made In Wandsworth’ Community Football Fund Campaign
UK bank Barclays – a long-time football sponsor as the official partnership with the Premier League for the last 20 years, as well as title sponsorships of the Barclays >>
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14/09/2022
Barclays Integrated UK Campaign Champions Grassroots ‘Barclays Community Football Fund’
The start of September saw UK financial giant Barclays collaborate with creative agency M&C Saatchi Sport and Entertainment, on a multi-channel football campaign opening up its ‘Barclays Community Football >>
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01/07/2022
Arsenal & England Legend Ian Wright Fronts Launch Campaign For Barclays ‘It All Starts With A Chance’
In the second half of June, UK bank Barclays launched a fresh wave of work backing its commitment to ensuring girls in England have equal access to football as >>
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03/11/2021
The FA & Barclays’ ‘Let Girls Play’ Campaign Launched On International Day Of The Girl To Give All Girls Equal Access To Football By 2024
On 11 October 2021, International Day of the Girl, The Football Association (The FA) launched an initiative called ‘Let Girls Play’: a campaign supporting English football’s governing body’s strategic mission >>
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04/10/2021
Barclays FA Women’s Super League ‘It’s All Kicking Off’ Film Promotes 2021/22 Season
The Barclays FA Women’s Super League (WSL) launched its new 2021/22 season with a promotional campaign built around a hero spot called ‘It’s All Kicking Off’. The season >>
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16/09/2021
Women In Football Launches #GetOnside Campaign To Drive Partner Gender Equality Pledges
On 14 September Women in Football (WiF) teamed up with a strong line up of UK sporting organisations to launch a new campaign called #GetOnside with the goal of >>
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17/08/2021
Barclays Celebrates ‘20 Years Committed To Football’ Via James Sibling Centered Campaign
On 13 August Barclays launched an integrated UK campaign celebrating the 20th anniversary of association with British football. Titled ‘20 Years Committed to Football’ and created by agency >>
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10/06/2020
Barclays Leverages EPL Partnership Via Long Form Lockdown ‘Beyond The Ball’ Social Series
Former title sponsor and current banking sponsor Barclays, now approaching its 20th year as an official Premier League ally, has rolled out a social series called ‘Beyond Football’ fronted >>
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18/09/2019
FA Women’s Super League Title Sponsor Barclays Launches New Season ‘History Is Anyone’s Now’
To celebrate the kick-off of the Barclays FA Women’s Super League, the title sponsor launched ‘History Is Anyone’s Now’: a campaign which focuses on the opportunities that Barclays supports for women and >>
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17/01/2018
Barclays Launch Lampard Led ‘Game Changing’ Football Diversity & Inclusion Drive
Mid January saw Barclays, the official banking partner of the Premier League launch a new diversity and inclusion football campaign called ‘Game Changing’ fronted by Frank Lampard. The >>
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