The NBA launched a new episode in its year-long 75th anniversary ‘NBA Lane’ campaign platform to promote the climax of the regular season and the start of the ‘Playoffs presented by Google Pixel’ through a spot called ‘NBA Lane Playoffs’. Featuring a host of hoops stars past and present including legends Reggie Miller and… Continue reading League Expands 75th Anniversary ‘NBA Lane’ Platform With Star-Studded Playoffs Ad
Tag: 75 Anniversary
Past & Present Collide IN New York Knicks’ ‘Built By New York’ 75th Anniversary Film
As the NBA grinds into top gear, one of its most famous and storied franchises – the New York Knicks – rolled out a high-energy film celebrating the team’s past, present and future called ‘Built By New York’ Teaming up with New York-based agency Translation and Venice-based production company Farm League, the short film… Continue reading Past & Present Collide IN New York Knicks’ ‘Built By New York’ 75th Anniversary Film
