The social network for athletes, Strava, is rolling out a new multi-platform ‘Athletes Uncovered’ campaign that aims to showcase how social media has stopped being real, and encourages its >>
Aug 23, 2017
As the 2017/18 football season creeps closer, Doritos is one of several brand’s leveraging its NFL rights with a grid-iron themed campaign for a new four-flavoured chip called ‘Blazin’ Buffalo >>
Aug 21, 2017
Every year the Activative team travels to the Cannes Lions Festival to identify and explore the year’s most impactful and groundbreaking sports marketing.
Aug 16, 2017
Mid August sees Bayern Munich extend its corporate alliance with Qatar’s Hamad International Airport (HIA) with a logo-led shirt sleeve sponsorship that also includes a player-fronted airport arrival film and >>