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Marathon Marketing > 10 Inspirational Marathon Marketing & Running Campaigns Marathon Marketing > 10 Inspirational Marathon Marketing & Running Campaigns

Marathon Marketing > 10 Inspirational Marathon Marketing & Running Campaigns

It’s Spring, so that means it must be marathon marketing season.

 

From Nike’s ‘Choose Go’ to ASICS ‘I Move Me’, 2018 has already seen some of the best running campaigns >>

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Blind Barber’s Bryce Harper & Sibling’s Social ‘Hair Secrets’ Prank Teaser Blind Barber’s Bryce Harper & Sibling’s Social ‘Hair Secrets’ Prank Teaser

Blind Barber’s Bryce Harper & Sibling’s Social ‘Hair Secrets’ Prank Teaser

An embarrassing sibling social prank spearheaded a hair-care campaign for Blind Barber that was fronted by baseball super star and now new part owner of the brand Bryce Harper.

 

Based >>

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‘Wake Up The Red Devil’ Interactive Film Series Sees Man Utd Seek To Grow Chinese Fanbase ‘Wake Up The Red Devil’ Interactive Film Series Sees Man Utd Seek To Grow Chinese Fanbase

‘Wake Up The Red Devil’ Interactive Film Series Sees Man Utd Seek To Grow Chinese Fanbase

Manchester United continues its strategy of using local market content to connect to, engage with and grow the club’s fanbase with the launch of a new film series called >>

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Dallas Does The Draft As NFL Promo Jumps On The Retro Trend And Mimics Classic 80s TV Intro Dallas Does The Draft As NFL Promo Jumps On The Retro Trend And Mimics Classic 80s TV Intro

Dallas Does The Draft As NFL Promo Jumps On The Retro Trend And Mimics Classic 80s TV Intro

To build awareness of and excitement around the 2018 Draft the NFL has launched a spoof spot recreating the intro sequence off the classic 1980s television show Dallas to >>

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QBE & AFL Side Sydney Swans Launch First-Of-A-Kind ‘Swans360⁰’ VR Fan Match Day Experience QBE & AFL Side Sydney Swans Launch First-Of-A-Kind ‘Swans360⁰’ VR Fan Match Day Experience

QBE & AFL Side Sydney Swans Launch First-Of-A-Kind ‘Swans360⁰’ VR Fan Match Day Experience

Insurance outfit QBE activated its alliance with long-term partner the Sydney Swans of the AFL through an immersive, 360- degree virtual reality AFL match day experience.

 

The new tech, leading >>

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Nike Running’s #ChooseGo Shanghai Live Stunt Event Shows What Really Makes The World Go Round Nike Running’s #ChooseGo Shanghai Live Stunt Event Shows What Really Makes The World Go Round

Nike Running’s #ChooseGo Shanghai Live Stunt Event Shows What Really Makes The World Go Round

Adding to its global #ChooseGo running campaign (see case study), Nike teamed up with agency Wieden+Kennedy Shanghai for a stunt that brought the globe-spinning campaign to life atop >>

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PGA Tour Brand Campaign Replaces ‘These Guys Are Good’ With A More Fan-Focused ‘Live Under Par’ PGA Tour Brand Campaign Replaces ‘These Guys Are Good’ With A More Fan-Focused ‘Live Under Par’

PGA Tour Brand Campaign Replaces ‘These Guys Are Good’ With A More Fan-Focused ‘Live Under Par’

The PGA Tour leveraged a spike in golf interest following The Masters with the launch of a new brand campaign that sees it cut its 20-year-old ‘These Guys Are >>

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Former Australian Netball Captain Layton Fronts New Samsung Campaign Leveraging Gold Coast 2018 Former Australian Netball Captain Layton Fronts New Samsung Campaign Leveraging Gold Coast 2018

Former Australian Netball Captain Layton Fronts New Samsung Campaign Leveraging Gold Coast 2018

Samsung Electronics Australia has rolled out a new campaign, ‘The Ad I Was Supposed To Make’, that stars former Australian Netball captain and Samsung Ambassador Sharni Layton and which >>

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SNL Spoof Spot For Nike’s ‘Pro Chiller Leggings’ Is A Comic Commercial For The Sports Fan & Couch Potato SNL Spoof Spot For Nike’s ‘Pro Chiller Leggings’ Is A Comic Commercial For The Sports Fan & Couch Potato

SNL Spoof Spot For Nike’s ‘Pro Chiller Leggings’ Is A Comic Commercial For The Sports Fan & Couch Potato

NBC’s long-running, classic comedy show Saturday Night Live has launched a spoof sports spots to promote this week’s episode of the show introducing Nike’s new Pro-Chiller Leggings.

 

With copy lines >>

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