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Calm & LeBron James (& Wu-Tang’s RZA) Tell ‘Sleep Stories’ In New Campaign Calm & LeBron James (& Wu-Tang’s RZA) Tell ‘Sleep Stories’ In New Campaign

Calm & LeBron James (& Wu-Tang’s RZA) Tell ‘Sleep Stories’ In New Campaign

A new marketing initiative from meditation brand Calm leveraged the start of the new NBA season through a multi-channel campaign fronted by LA Lakers super star LeBron James.

 

The >>

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eLaLiga Santander eSports ‘100%’ Campaign Urges Viewers To Do The Impossible eLaLiga Santander eSports ‘100%’ Campaign Urges Viewers To Do The Impossible

eLaLiga Santander eSports ‘100%’ Campaign Urges Viewers To Do The Impossible

To promote the start of the new eLaLiga Santader season a spectacular new campaign Called ‘100%’ invites viewers to overcome their limits, believe in the unimaginable and achieve >>

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Wattbike Launches Major New Authentic Brand Campaign ‘For Real Athletes’ Wattbike Launches Major New Authentic Brand Campaign ‘For Real Athletes’

Wattbike Launches Major New Authentic Brand Campaign ‘For Real Athletes’

18 October saw smart bike brand Wattbike launch its first major brand campaign to challenge penthouse-perceptions of home cycling called ‘For Real Athletes’.

 

The marketing drive is spearheaded by >>

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LeBron James Backs At-Home Fitness Brand Tonal In Dedication Led ‘Powered By’ Campaign LeBron James Backs At-Home Fitness Brand Tonal In Dedication Led ‘Powered By’ Campaign

LeBron James Backs At-Home Fitness Brand Tonal In Dedication Led ‘Powered By’ Campaign

As the NBA 2021/2 season got underway, hoops mega star LeBron James joined the growing stable of sports stars endorsing at-home fitness brand Tonal and fronted a new >>

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Team England Launches ‘Bring It Home’ Campaign To Build Buzz & Support Ahead Of 2022 Commonwealth Games Team England Launches ‘Bring It Home’ Campaign To Build Buzz & Support Ahead Of 2022 Commonwealth Games

Team England Launches ‘Bring It Home’ Campaign To Build Buzz & Support Ahead Of 2022 Commonwealth Games

Mid-October saw Tokyo 2020 gold medallists Max Whitlock, Kadeena Cox, Tom Dean, Alex Yee and several other stars front a new wave of work within Team England’s ‘Bring >>

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Alcott, Brown, Richardson & Nike Expand ‘Play New’ And Redefine Social Construct Of Modern Athletes Alcott, Brown, Richardson & Nike Expand ‘Play New’ And Redefine Social Construct Of Modern Athletes

Alcott, Brown, Richardson & Nike Expand ‘Play New’ And Redefine Social Construct Of Modern Athletes

Nike continued to expand its ‘Play New’ brand platform through October by telling stories about a group of young, dynamic athlete ambassadors from around the world who are >>

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Jacob’s Creek Activates ICC Tie-Up For T20 World Cup Via ‘A Drop Worth Sharing’ Campaign Jacob’s Creek Activates ICC Tie-Up For T20 World Cup Via ‘A Drop Worth Sharing’ Campaign

Jacob’s Creek Activates ICC Tie-Up For T20 World Cup Via ‘A Drop Worth Sharing’ Campaign

In mid-October, as the T20 Men’s World Cup got under way in UAE and Oman, Jacob’s Creek rolled out a new campaign activating its rights as an >>

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Star Sports Reworks ‘Mauka Mauka’ Campaign To Promote India v Pakistan At The ICC Men’s T20 World Cup 2021 Star Sports Reworks ‘Mauka Mauka’ Campaign To Promote India v Pakistan At The ICC Men’s T20 World Cup 2021

Star Sports Reworks ‘Mauka Mauka’ Campaign To Promote India v Pakistan At The ICC Men’s T20 World Cup 2021

Mid October, ahead of the start of the main phase of the ICC T20 Men’s World Cup, official host broadcaster Star Sports built buzz and promoted >>

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CRED, Kapil Dev & Ranveer Singh Celebrate IPL 2021 Climax Via ‘Great For The Good’ Campaign CRED, Kapil Dev & Ranveer Singh Celebrate IPL 2021 Climax Via ‘Great For The Good’ Campaign

CRED, Kapil Dev & Ranveer Singh Celebrate IPL 2021 Climax Via ‘Great For The Good’ Campaign

Payments platform CRED rolled out the sixth and final film in its ‘Great For The Good’ IPL 2021 activation in mid-October which featured Indian cricket legend Kapil >>

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Filipino Olympic Gold Medalist Hidilyn Diaz Fronts Fast Food Chain Jollibee’s ‘Ginto’ Short Film Filipino Olympic Gold Medalist Hidilyn Diaz Fronts Fast Food Chain Jollibee’s ‘Ginto’ Short Film

Filipino Olympic Gold Medalist Hidilyn Diaz Fronts Fast Food Chain Jollibee’s ‘Ginto’ Short Film

Filipino multinational quick service restaurant chain Jollibee teamed up with Olympic gold medalist Hidilyn Diaz for a marketing campaign called ‘Ginto’ spearheaded by a short film about the >>

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