Apr 05, 2012
Jaguar has teamed up with US financial newspaper powerhouse The Wall Street Journal (WSJ) to open up its paywall and make its digital content free for all readers in >>
Sep 11, 2011
Q: How do you get British and Irish rugby fans up at the crack of dawn to watch live matches (and your adverts) on the other side of >>
Jul 06, 2011
The automotive brand demonstrated its low latency credentials as it diverted its News Of The World advertising spend to kids charity Childline. The move came in response to >>
Jul 03, 2011
General Motors premium brand Cadillac is promoting its CTS-V Coupe vehicle with a launch sponsorship of Automobile magazine’s new iPhone application. When the application is loading, a >>
Apr 18, 2011
It’s not just length of time, but also exposure official sponsors are attempting to maximise to get thee best value out of their rights. Visa, an official sponsor of >>
Jan 03, 2011
Coca-Cola performance drink Powerade has linked with UK-based football magazine FourFourTwo to sponsor the launch of a spin-off website that aims to help amateurs improve their skills. >>
Jul 29, 2010
Courvoisier has backed a summer-long campaign with The Times newspaper to promote a series of events and festivals across the UK this summer. The collaboration comes shortly after >>
Apr 28, 2010
Adidas launches a campaign promoting its German World Cup 2010 football shirt with an online graphic novel and game called Teamgeist. This initiative places digital content at >>