Apr 15, 2013
Samsung’s Sydney Opera House Sails Imaging Initiative
Samsung is activating its recent partnership with the Sydney Opera House by offering Australians a chance to interact with the nation’s flagship architectural gem by having their own photo >>
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Aug 20, 2011
Playstation & Punchdrunk: Game Launch Experience
Punchdrunk teamed up with Playstation 3 for an experiment in immersive gaming theatre under the Waterloo Station Arches. Immersive theatre company Punchdrunk was recruited by Sony Playstation to >>
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Jul 20, 2011
Stella/Punchdrunk’s Black Diamond Heist Experience
Stella Artois has again collaborated with pioneering theatre company Punchdrunk for an immerse experience to promote Stella Black. Following hot on the heels of last year’s ‘The Night >>
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Apr 04, 2011
Coronita’s Web Experience For Cirque’s Corteo Tickets
Latin beer brand Coronita has become a presenting partner of Cirque du Soleil’s new spectacle – Corteo. The collaboration is being activated via a web based ticket competition >>
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Apr 28, 2010
Absolut Sponsors Dublin’s Gay Theatre Festival
2010 sees Absolut again sponsor Dublin’s Gay Theatre Festival in the first half of May. The backing comes with naming rights: when the sponsorship of the six >>
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Apr 18, 2010
Philips & National Theatre Eco Lighting Link
Another interesting and technically complex eco sponsorship scheme is Philips’ award winning five-year partnership with London’s National Theatre. This environmentally friendly focused lighting partnership runs under the Dutch electrical >>
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Jun 28, 2009
Ikea’s Domestic Drama: Own Brand ‘Flatpack’ Opera
An experimental theatre troupe, Mammoth Music Theatre, has linked up with Swedish uber retailer IKEA to stage a domestic drama-themed opera – Flatpack. It is a new opera >>
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