Apr 15, 2013
Samsung’s Sydney Opera House Sails Imaging Initiative
Samsung is activating its recent partnership with the Sydney Opera House by offering Australians a chance to interact with the nation’s flagship architectural gem by having their own photo >>
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Feb 21, 2013
Vodafone’s Own ‘London Fashion Week’ Nail Polish
Vodafone, title sponsor of Vodafone London Fashion Weekend, spearheaded its event marketing on Valentine’s Day by launching its own bespoke Vodafone Nail Varnish. As principle partner of the >>
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Aug 28, 2012
Virgin Money Uses Fringe Deal To Paint Edinburgh Red
Virgin Money has moved in to overdrive in its sponsorship of the Edinburgh Fringe Festival in Scotland. As lead sponsor of several elements of the festival – from ‘Fringe >>
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Aug 16, 2012
Cuban Curation: Havana Club Backs ‘Smell Of Art’ Show
Legendary Cuban rum brand Havana Club has created a brand-curated art exhibition that provides an international platform for contemporary Cuban artists and for the island nation’s culture. >>
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May 09, 2012
BMW, Mulberry & Deutsche Bank @ Frieze Art Fair NYC
Early May saw the inaugural Frieze New York art fair take place in the unique setting of Randall’s Island Park (overlooking the East River) with interesting backing from Deutsche >>
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Mar 12, 2012
Pepsi’s SXSW ‘What If? Unconference’ Brainstorms
PepsiCo, in its fourth year as platinum sponsor of South By Southwest (SXSW), is spearheading its festival activation with its ‘What If? Unconference’ Reflecting the creative thinking and >>
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Sep 22, 2011
Intel Sponsors Of Tomorrow: Re-mastered @ LNDN Design Festival
Intel is repurposing its ‘Remastered’ project at September’s London Design Festival with an interactive reinterpretation of Matisse’s Dancers. Remastered’s debut at a three day exhibition in One >>
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Jul 28, 2011
Google Goggles Partners With J Paul Getty Museum
The Google Goggles project has partnered with the J Paul Getty Museum in Los Angeles to bring the museum’s permanent painting collection to the world. By ‘Goggles-enabling’ >>
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Jul 01, 2011
Heineken’s The Spot Boosts Latino Culture Sponsorship
Heineken continues to roll out sponsorship initiatives backing Latino creative culture. From music and film, to dance, art, performance and education, the beer brand continues to emphasise its >>
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Jun 28, 2011
Intel Curates Its Own & You’re Own ‘Museum Of Me’
Why sponsor an exhibition when a brand can create its very own museum – and one that offers personalised exhibitions for just about everybody? Well everyone who has >>
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